Pep&Co to open in 10 Poundland locations
FASHION LABEL Pep&Co is to be introduced to 10 Poundland stores in Yorkshire over the coming months.
Poundland said that the deal will offer its customers low price, high quality fashion at more locations across Yorkshire.
The 10 sites, which include stores in Barnsley, Sheffield, Leeds, Rotherham, Whitby and Doncaster, will generate around 50 new roles across the region.
The discount retailer will offer customers a full range of value women’s, men’s and kids’ fashion with prices starting from just £1.
Barry Williams, Poundland’s managing director, said: “Few would have guessed that Poundland would one day become a must-stop fashion destination on the high street.
“That goal is now a reality thanks to the partnership with Pep&Co and the continued expansion into Yorkshire gives Poundland true fashion scale and credibility.
“Yorkshire is the number one place where people have asked for Pep&Co, so we’re proud that we can bring residents what they want, which is the best value, best quality fashion on the high street.”
Pep&Co said its rapid rollout could see it join the UK’s top 15 volume clothing retailers, alongside the likes of River Island, Top Man, Asos and Peacocks, according to widely used 26-week fashion research data.
Pep&Co was also recently nominated as one of the finalists for UK’s top Emerging Retailer at the prestigious Retail Week Awards, alongside brands such as Birchbox and Lorna Jane.