Vanacci ex­pands prod­uct of­fer­ing

Yorkshire Post - Business - - NEWS / BUSINESS -


Leeds-based fash­ion firm Vanacci has ex­panded its prod­uct of­fer­ing to in­clude a com­ple­men­tary en­grav­ing ser­vice for cus­tomers to ap­ply at the on­line check­out.

The men’s ac­ces­sories de­signer trialled the cus­tomi­sa­tion process on se­lected prod­ucts for a year prior to its im­ple­men­ta­tion.

The busi­ness found that more than 70 per cent of all cus­tomer or­ders in­cluded the per­son­alised en­grav­ing ser­vice. Vanacci was founded in 2014 and makes a range of hand­made, pen­dants, bracelets, wal­lets, bags, watches, cuff­links and sun­glasses.

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