Thrifty but nifty

Interior design comes naturally to Instagram star Jack D March and his apartment in York is proof of his prowess. Sharon Dale reports.

Degrees and impressive-sounding letters after a name are not evidence of a truly great interior designer. They are born not made and Jack D March is living proof of that. He has no formal training in the subject and his day job is working for his family’s car company, but in his spare time he is an Instagram sensation who wows his followers with pictures of his fabulous, ever-changing home.

His flair for styling, his DIY and photography skills and an ability to make a cheap B&M Bargains table look a million dollars have caught the imagination of fans who look forward to his posts on the social media platform.

He now has over 22,000 followers and collaborates on another Instagram account – Story of My Home, which includes games, events and workshops.

He also has a brilliant lifestyle blog, Life in a Teacup, which can be found at www. jackdmarch.com. This features everything from interiors, his love of travel and visiting beautiful hotels to enjoyable afternoon teas and championing small businesses.

For Jack, 29, reworking his flat, dreaming up style on a budget ideas and sharing on social media are ways to express his creativity.

He has a degree in 3D contemporary design and after graduating he became a ceramicist specialising in teapots.

“I loved doing the teapots but unfortunately the income wasn’t enough to give me what I needed so I ended up working in the family business,” says Jack.

“Then, when I bought my flat in York, there was nowhere for my kiln, so I use the decorating and Instagram as