Yorkshire Post

Culco aims to create culture club at work

- GREG WRIGHT DEPUTY BUSINESS EDITOR Email: greg.wright@jpimedia.co.uk Twitter: @gregwright­yp

TWO ENTREPRENE­URS have establishe­d a business which aims to help Britain’s corporate leaders bounce back from the pandemic.

Founded by Lisa Lister and Jane Slimming, Culco was set up to tackle the recruitmen­t and culture crisis which is affecting many businesses across the UK.

Culco has received support from Leeds City Region Enterprise Partnershi­p (LEP) to help create jobs and achieve its goal of becoming a national brand.

Culco Culture programme has secured £15,000 from the LEP for a pilot scheme.

Culco was set up in response to research which indicated many business leaders were suffering from exhaustion, lack of drive and motivation and an inability to make decisions due to strains created by the pandemic.

Ms Slimming, who is also the CEO of digital and creative agency Zeal, said: “When we were told to work from home, I closed the office and did my best to keep the culture. At the time, we were in the same storm but in different boats.

“I did my own research into the effects of the pandemic on morale. A lot of people said they were struggling and had low energy levels.

“I decided that I wanted to put some kind of framework in place to ensure that people who work for me are the best versions of themselves.

“I co-founded Culco to produce a culture programme that can be implemente­d in any company of any size.”

Culco has been establishe­d to provide cross-sector business owners with the knowledge and support, they need to develop a positive workplace culture, attract and retain staff to reduce recruitmen­t costs and bridge skills gaps, and increase productivi­ty and creativity.

Ms Slimming said: “It’s about creating vision and values and communicat­ing that internally. We explain to leaders why culture is important and provide

advice about how to keep momentum going.

“I want Culco to be a national brand. A lot of our success will be down to finding the right people. We’re curating groups of people who are good at delivering what we do.

“It has taken off really quickly because of the economic and social change over the last two years. Kindness and considerat­ion has always been really important to me.”

“In five years’ time we’d like to be a national brand covering all of the UK. We want to advise

companies of all sizes on how they can become culturefir­st organisati­ons to benefit themselves and their staff.”

Sir Roger Marsh OBE, DL chair of the Leeds City Region Enterprise Partnershi­p and NPII, said: “I’m delighted that through the LEP, we’re able to work with Culco not only to provide businesses with the knowledge and tools they need to improve culture in the workplace but also raise awareness of how vital it is to support business resilience and growth.

“The last couple of years have

been difficult for SMEs (small and medium-sized enterprise­s) across our region, and while the focus has been on staying afloat and adapting operations in response to immediate challenges, culture hasn’t been a priority.

“Now more than ever, I’d urge all businesses to invest in their company culture and the wellbeing of their employees to help retain talent, reduce recruitmen­t costs and increase productivi­ty.

“This will support the region’s wider economic recovery and help build an inclusive and sustainabl­e economy for the future.”

Culco is expecting to launch in Manchester in the spring, with the team working remotely and travel there when required.

Ms Slimming added: “We already have a network of contractor­s but we are looking to recruit full-time staff in the next six months. We are also considerin­g the potential requiremen­t for physical offices in different territorie­s and what this might mean for recruitmen­t.”

 ?? ?? FRAMEWORK: Jane Slimming, left, and Lisa Lister set up Culco to tackle the recruitmen­t and culture crisis.
FRAMEWORK: Jane Slimming, left, and Lisa Lister set up Culco to tackle the recruitmen­t and culture crisis.

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