MEET THE STAFF

IT’S A TOUGH JOB, BUT SOME­ONE HAS TO DO IT

4 Wheel & Off Road - - CONTENTS - Harry Wag­ner BY EDITOR@4WOR.COM PHO­TOG­RA­PHY 4WOR STAFF

It’s a tough job, but some­body’s got to do it.

DE­SPITE WORK­ING TO­GETHER, the staff of Pe­tersen’s 4-Wheel & Off-Road doesn’t all work in the same of­fice or even live in the same state. Ul­ti­mate Ad­ven­ture is a boat­load of work to line up and ex­e­cute, but once we get through check-in and the time comes for that first driv­ers meet­ing, most of the hard work and prepa­ra­tion is done. All that’s left to do is re­unite with old friends and have an awe­some week ex­plor­ing and wheel­ing. It’s also an op­por­tu­nity for us to ac­tu­ally get our rigs out on the trail in­stead of car­ry­ing a cam­era or sit­ting be­hind a desk writ­ing sto­ries and di­al­ing in for con­fer­ence calls. That’s what mo­ti­vated us 19 years ago to skip town and go on the first Ul­ti­mate Ad­ven­ture. While the UA has evolved, the mo­tive re­mains the same.

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