THE CRONIES

WORK ALL DAY, GET NO PAY. ’TIS THE LIFE OF A UA CRONY.

4 Wheel & Off Road - - CONTENTS - Harry Wag­ner BY EDITOR@4WOR.COM PHO­TOG­RA­PHY HARRY WAG­NER

Work all day for no pay—that’s the life of a UA crony.

WHETHER they are send­ing their XJ fly­ing through the air or set­ting up a rooftop tent at a pic­turesque “camp­site” in Alabama Hills, so many peo­ple go­ing off-road these days are “do­ing it for the ’gram.” You know, sim­ply pos­ing for the mo­ment in or­der to gain a few In­sta­gram fol­low­ers or ob­tain an “at­taboy” from the masses. We think the world needs less so­cial me­dia and more cronies. While crony­ism has a neg­a­tive con­no­ta­tion, at its core a crony is just a good friend. And we have the best friends around. They use up all of their va­ca­tion time for the year and drive across the coun­try on their own dime. And when some­one needs help they don’t show up with ex­cuses—they just han­dle busi­ness. They are sim­ply the glue that holds the Ul­ti­mate Ad­ven­ture to­gether. No hash­tags re­quired.

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