Two Price Choppers slated for Market 32 conversions
Schenectady’s Eastern Parkway, Guilderland locales to get upgrade
Two Capital Region Price Chopper stores will be converted this year to the supermarket company’s Market 32 format, first introduced more than four years ago.
Stores at 1706 Western Ave. in Guilderland and 1640 Eastern Parkway in Schenectady will undergo the conversion to a new format, a spokesman for Price Chopper confirmed Sunday. The stores will remain open during the process. Work is already under way at the Eastern Parkway store, said spokesman Jonathan Pierce, adding the work in Guilderland “is being phased in later this year.”
The conversions were first reported in the Albany Business Review.
When these stores are completed, the Schenectady-based Golub Corp. will operate 22 Market 32s, 112 Price Choppers, and its flagship, the Market Bistro in Latham.
The new format by all accounts has been popular. Shoppers who visited the on-trend Market Bistro have told the company’s executive chairman, Neil Golub, that “this outwegmans Wegmans,” he said during a recent appearance at the Times Union’s Leadership Luncheon series.
The Market 32 stores have appealed to new generations of shoppers with their on-trend food displays.
“Our customers continue to respond very positively to our new Market 32 stores, said Scott Grimmett, Price Chopper’s president and CEO, on the debut of the Market 32 in Burlington, Vt. “They are looking for a modern and convenient shopping experience and we are delivering that.”