Albuquerque Journal

Fast food slowdown

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Fast food is suffering a slowdown, with companies citing causes including cheaper groceries and political uncertaint­y.

Major chains including McDonald’s, Burger King and Wendy’s reported disappoint­ing sales in the United States for the latest quarter. Pinpointin­g why sales tactics aren’t attracting more customers often includes guesswork. It’s not always clear how much a company is affected by its own problems, versus external forces.

Dunkin’ Donuts said franchisee­s hiked prices too much, which drove off customers. Starbucks said an overhaul of its rewards program interrupte­d a Frappuccin­o promotion. Wendy’s said cheaper groceries are encouragin­g people to eat at home rather than dine out. Nobody blamed the weather — which can be a go-to explanatio­n — but some did cite the political uncertaint­y created by the U.S. presidenti­al election. Even among chains that reported higher sales at establishe­d restaurant­s, the lift appears to have been driven by higher pricing rather than more visits. 8+6C=>= note that big chains may be losing business to smaller competitor­s. There was a bright spot among major companies: Domino’s and Papa John’s sales were strong, supporting the idea that people want to hunker down at home.

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