Albuquerque Journal

STRETCH-OUT SPACE FOR TAPE MAKER

KINESIO HOLDS RIBBONCUTT­ING FOR NEW $1.5M HQ IN JOURNAL CENTER

- BY JESSICA DYER JOURNAL STAFF WRITER

The company behind Kinesio Tape now has some room to stretch out.

Kinesio Holding Corp. has moved into its new headquarte­rs, a $1.5 million Journal Center building that is twice as big as the company’s previous office near Montgomery and Louisiana NE.

Kenzo Kase, the chiropract­or who pioneered the therapeuti­c Kinesio tape product and its applicatio­n method, showed off the new, 10,000-square-foot building during a ribbon-cutting ceremony on Monday.

Kase said he has moved around about a half-dozen times during his 35-plus years in Albuquerqu­e, but this marks the first time the company has built its own place.

The new office at 4001 Masthead NE is next to Cre-Med, Kinesio’s manufactur­ing center.

“We are fortunate we are in Albuquerqu­e, because the land’s not so expensive,” said Kase, whose tape is sold in 93 countries and has been seen on the bodies of numerous Olympic and profession­al athletes.

Kinesio, which has 45 employees in Albuquerqu­e, sells about 180,000 rolls of tape each month. It recently came out with two new products, including one for sensitive skin, and it now has a designated research and developmen­t area in its new office.

“It’s giving us a lot more room to grow,” said Amy Wander, Kinesio’s internatio­nal business developer. “We were tripping over each other at the old building.”

 ?? ROBERTO E. ROSALES/JOURNAL ?? Kenzo Kase shows off his company’s new location at 4001 Masthead NE. Kenzo pioneered the Kinesio tape product and its applicatio­n method.
ROBERTO E. ROSALES/JOURNAL Kenzo Kase shows off his company’s new location at 4001 Masthead NE. Kenzo pioneered the Kinesio tape product and its applicatio­n method.
 ??  ?? Kinesio on Monday held a grand opening for its new, expanded headquarte­rs in Journal Center that’s twice as big as its previous office. The company manufactur­es Kinesio Tape, which is sold in 93 countries.
Kinesio on Monday held a grand opening for its new, expanded headquarte­rs in Journal Center that’s twice as big as its previous office. The company manufactur­es Kinesio Tape, which is sold in 93 countries.

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