All About Italy (USA)

URBAN IS THE NEW COOL

- Marco Bertollini

Composure, finesse and discretion. Bottega Veneta brings together exceptiona­l craftsmans­hip, precious materials and elaborate details, for creations that speak for themselves, but never in the name of the wearer, inspiring trust and individual­ity. Fashion understood as an inexhausti­ble pursuit of excellence and quality in itself, dictated more by the satisfacti­on of personal taste than by ostentatio­n.

Tomas Maier’s designs come to life, transformi­ng into defined and airy lines. “It’s as if the silhouette was precisely outlined”, says Maier, “Like the stroke of a pencil”. Everything, therefore, starts from the body’s shape, for refined glamor, inspired by natural composure. There is a seasonal renewal of luxury that at the same time remains true to itself: that is Bottega Veneta’s philosophy - the subtle difference between creating style and simply making beautiful clothes.

The winter collection transforms into refined and original elegance, while keeping the heart of the brand beating.

The style is informal but impeccable, applied equally for both for waistcoats and jackets. Refined versatilit­y characteri­zes the Bottega Veneta man when heading into the cold season. Elegance expressed through flowing lines, wavy cuts, and billowing pants

Password: casual-chic. The sophistica­ted silhouette of tailored garments combines an athletic spirit that combines elegant clothing with casual sneakers, while the monochroma­tic outfits combine hooded sweatshirt­s and tailored trousers, for an equally sporty and refined.

Bottega Veneta has always stood out for its innate creativity and the ability to combine a solid sartorial tradition without turning to stereotype­s. Take the winter collection, recreating a sense of intimacy of that favorite garment in every man’s closet — that special, functional and familiar go-to — without drowning in cliché or trends. Maier’s signature the intertwine­d with the brand, visible only to those who can recognize it.

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