The Reveal
Ispoke about this last month, but I want to discuss it again now because, frankly, it’s quite exciting for us here at American Art Collector to finally bring our new product to market. What I’m talking about, of course, is our new Online Exhibition Space, and it is just one more way that we intend to get the best art from the best galleries in front of the best collectors across the country. And, that is where you come into this.
This September issue you are reading right now is our first issue to include the Online Exhibition Spaces. So here is what I would like you do on. Go to our website, www.americanartcollector.com. Now, scroll down and look on the right-hand side and you will see all the ads that appear in the printed September issue of the magazine. All of them. Every single one. Look under each ad and you will see a camera with a number beside it. That number signifies the number of artworks that gallery has uploaded to their Online Exhibition Space.
Click on the ad. What do you find? Up to 20 paintings and other works of art available from the gallery. Near each artwork, you will also see an “inquire” button that allows you to email the gallery directly to find out about how to purchase the piece. Our thinking is this: in a printed ad, a gallery can usually only make available one or two paintings for collectors to see. But, with the onset of the digital age and the infinite space offered in this world, we can create a space for this same gallery to show 20 more works of art from the show they are advertising. And, remember, everything you see on this new site is available through the gallery connected to it.
As a collector, all you need to do is click on the ad and all these images will appear to scroll through. You can email inquiries straight to the gallery, see which ones are already sold or just peruse the whole lot and get a better idea of an artist’s most recent production.
We feel all of this will make you more informed collectors and give you even more of a choice when it comes to adding art to your collections. We’ve been working on this for over a year, and we are so happy to be offering it to you beginning with this current issue!
P.S. Of course, after you try our new site and make a purchase please let us know! And, if you have any feedback, send it to me directly at editor@americanartcollector.com.