Good news out of D.C.
While Washington focused on the continuing upheaval in the White House, the Food and Drug Administration last month made a little-heralded announcement that will likely prove to be much more far-reaching. The public-health agency revealed plans to impose a new standard on tobacco products that would “limit the level of nicotine in cigarettes, rendering them minimally addictive or nonaddictive.”
If the FDA follows through, millions of Americans would be spared from debilitating disease and premature death.
Congress in 2009 empowered the FDA to regulate tobacco, but it has taken nearly a decade for the agency to advance toward the most promising avenue of regulation—requiring cigarette manufacturers as well as those of substitutes such as roll-your-own and pipe tobacco to substantially reduce the amount of nicotine in their products. Cigarette makers could genetically engineer tobacco that contains no nicotine, then mix it with traditional tobacco to hit the right concentration of the addictive substance.
As it announced its intention to move forward with such a rule, the FDA highlighted a new study published in the New England Journal of Medicine on the regulation’s potential effects. The paper predicts plummeting rates of cigarette smoking, from 15 percent of Americans to under 2 percent.
The FDA has a lot of work before it. The agency must still determine precisely where to set its nicotine limit. In doing so, it must attempt to minimize side effects. A black market in full-nicotine cigarettes may emerge. Smokers may light up more often in search of a satisfying nicotine hit. As more smokers transition onto e-cigarettes, the FDA will have to keep a close watch on how those addictive products are manufactured and sold. The sooner it addresses these issues, the better.