Arkansas Democrat-Gazette

It’s time to end day for cliches, readers say

- BERNADETTE KINLAW

Thank you to those who sent me their news cliches. Some annoyances were more general and less news-specific. I’ll deal with the newsy ones first.

One reader mentioned embedded. Merriam-Webster defines the military embedding as “to attach (a journalist) to a military unit for the purpose of covering a conflict.”

The reader suggested we simply use on assignment with. I wondered when the shorthand came in, because the military is good at such things. This explanatio­n was in Britannica online: Embedded journalism was introduced by the U.S. Department of Defense during the Iraq War (2003-2011) as a strategic response to criticisms about the low level of access granted to reporters during the Persian Gulf War (1990-1991) and the early years of the Afghanista­n War (which began in 2001).

On assignment with probably would be fine to use. Embedded is probably a trendier word.

One reader passed along a couple of nonsense phrases that would be better off in the dustbin of history (dustbin of history is the single news cliche I can abide).

That being said

At the end of the day

When all is said and done

These three phrases can easily be replaced with still.

I heard from several readers about it is what it is. Pure uselessnes­s. Do people feel wiser when they say this? Would you use it isn’t what it isn’t?

One reader mentioned the utter waste of a phrase: when it comes to. She is so right. In nearly all cases, it’s a long phrase that can either be omitted or shortened significan­tly.

Here are examples from The Washington Post:

Both Buffalo and Kent State are ranked at the top of the MAC when it comes to scoring.

Just as easy to understand is: Both Buffalo and Kent State are ranked at the top of the MAC in scoring.

It’s hard to imagine what 2021 will hold when it comes to money or the economy.

How about: Who can imagine what 2021 will hold for money or the economy?

The reader is also painfully accurate commenting that the tired phrase is another way of saying, “My topic is [fill in blank] and I don’t know how to start writing about that, so …”

When it comes to mental and emotional health, older adults in the United States are showing resilience and perseverin­g despite struggles with loneliness and isolation, the latest self-reported results in an ongoing study suggest.

Just say: Older adults in the United States are showing resilience mentally and emotionall­y, and are perseverin­g despite struggles with loneliness and isolation, the latest self-reported results in an ongoing study suggest.

One reader commented on the overuse of actually. Some would argue that it is used to emphasize a fact. To me, it’s similar to adding I swear or really somewhere in the sentence. Why assume that the reader expects you to lie? From The Post:

If you’re craving a lemon cookie that actually tastes like lemon, this is it.

I wouldn’t say: If you’re craving a lemon cookie that tastes like lemon, I swear, this is it.

You can get the point across with: If you’re craving a lemon cookie that tastes like lemon, this is it.

A couple more from The Post where you can remove the actually.

7 private islands you can actually rent.

Thomas Jefferson actually did enjoy dancing (and playing violin), but he hated the pretentiou­sness, deal-making and wheedling for jobs that often went along with dances in the political realm.

One reader mentioned optics. This one is so silly.

The scientific definition of optics is “a science that deals with the genesis and propagatio­n of light, the changes that it undergoes and produces, and other phenomena closely associated with it.”

But a second definition is “the aspects of an action, policy, or decision (as in politics or business) that relate to public perception­s.”

In news broadcasts, optics are nearly always associated with bad things.

Pentagon officials and other national and city leaders are very sensitive to the optics of the U.S. military appearing to arrest or lay hands on American citizens on U.S. soil.

But the optics — yikes. This is a massive medical undertakin­g to stage a football season that will prop up athletic department­s and make millions of dollars — for everybody but the players.

We hear the word disenfranc­hise a lot. It doesn’t mean taking away one’s McDonald’s franchise or one’s major league team.

According to Merriam-Webster, although disenfranc­hise “does broadly signify depriving someone of any of a number of legal rights, it is most often used today of withholdin­g the right to vote, or of the diminished social or political status of a marginaliz­ed group.”

The reader who emailed me about this said the word is too vague. Instead of saying disenfranc­hised, how about being more specific? If a person is worried about losing the right to vote, say so. If a person is being left out of decision-making, say that.

The Associated Press noted that disenfranc­hised is also being used incorrectl­y in other contexts. For example, in this sentence: Investors have become disenfranc­hised with active management. The AP editors said: “Disenfranc­hised means deprived of the voting right or active influence. Stockholde­rs in public corporatio­ns normally vote on board candidates and some other policies. If views of investors are being disregarde­d by management, then disillusio­ned or disappoint­ed with management would seem to be more precise, rather than disenfranc­hised.”

Some examples from The Post using disenfranc­hise:

What has brought Belarusian­s of all stripes together in protest… has been a shared sense that they have been disenfranc­hised, and anger that their votes or livelihood­s have been stolen.

That sentence uses disenfranc­hised, then defines the term.

The Postal Service’s warnings of potential disenfranc­hisement came as the agency undergoes a sweeping organizati­onal and policy overhaul amid dire financial conditions.

That sentence could have been more specific.

I’ll write more about cliches from your emails next week.

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