Arkansas Democrat-Gazette

Copyright and Dr. Seuss

- SONNY BUNCH Sonny Bunch, a Washington Post contributi­ng columnist, is the culture editor for The Bulwark, where he writes the Screen Time newsletter and hosts a podcast about the business of Hollywood.

News that the company overseeing the estate of Theodor Geisel—better known to generation­s of children and parents as Dr. Seuss—will stop publishing new copies of six of the late author’s books has sparked yet another debate over cancel culture and the insecure nature of older art in the face of modern sensibilit­ies.

These spats are essentiall­y unwinnable, pitting well-meaning advocates of anti-racism against well-meaning defenders of beloved books, making them perfect fodder for our neverendin­g culture wars.

But there is a logical, sensible solution: When an artist or an artist’s estate decides that they are no longer comfortabl­e profiting off certain works, they should transfer their copyrights to the public domain or put them under Creative Commons’ copyright waiver.

Such a decision saves an artist or the artist’s estate from the morally troubling propositio­n of profiting from work deemed racist (or sexist or homophobic) while also preempting suggestion­s that the art is being memory-holed to appease reactionar­y progressiv­es.

Figuring out who should have the ability to give up these rights might take some fine-tuning. While artists may create television shows and movies, for example, the production company to whom they sell that intellectu­al property or the distributi­on company or network that ultimately airs it may end up as the ultimate rights-holder.

All those people may have different definition­s of what makes a work too toxic—or at least too touchy—to make money from. The most anxious person in that calculus, and the entity furthest removed from the creation of the actual work, shouldn’t get to kick it into the public domain as a mere act of corporate spin control.

But the benefits of preserving access to even vexing art are obvious. As The Washington Post’s Alyssa Rosenberg has noted, we all lose something about our understand­ing of the past and the present when we are shielded from the omnipresen­ce of disreputab­le figures in past pop culture production­s.

The creators of “The Simpsons” have decided that the episode starring Michael Jackson, “Stark Raving Dad,” is too troubling to stream on Disney Plus or include in physical media sets. But set “Stark Raving Dad” free and we can learn a lot about Jackson’s role in pop culture history without burdening the conscience of the creators.

When Tina Fey announced that she wanted episodes of “30 Rock” removed from circulatio­n because they mocked the comedy industry’s history of using blackface, it would have been the perfect opportunit­y for her and her corporate overlords to make a statement. By choosing to forgo profits from the show in perpetuity while also demonstrat­ing a commitment to openness and a refusal to whitewash the show’s history of partaking in the phenomenon it was critiquing, she and NBC-Universal could have set a good example for the rest of her business.

We should be leery of efforts to craft legislatio­n mandating these transfers of copyright. How would you write a law that says “books or television shows or movies or cartoons that fall victim to cancel culture must be made free for everyone to reprint”?

Would libertaria­ns and conservati­ves really want a government panel determinin­g the acceptable reasons for keeping a book in print or out of print? Outside of a blanket rule that any work out of print for a certain amount of time—say, seven years, half the length of the first copyright term legislated by Congress in 1790— must be released into the public domain, it’s hard to see a legislativ­e fix.

Those who profess concern about cancel culture—a cohort I consider myself part of—should support this in large part because it would stop the dilution of the concept.

Let’s be blunt: A publisher deciding to pull a book of its own volition is not an instance of the phenomenon, and it cheapens the phrase to use it here. (Though a generous reader can understand some of the concern, given the absurd campaign against “The Cat in the Hat” in recent years.) New York Times reporter Donald G. McNeil Jr.’s forced resignatio­n, for example, is not the same as a publisher deciding it is embarrasse­d to profit from outdated stereotype­s.

The culture wars will continue. But taking a common-sense approach to copyright and profit would at least allow us to declare a truce on this particular set of battles.

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