Name, image and likeness — again
NIL was a major talking point during SEC media day last week. Alabama coach Nick Saban said he is for players creating value for
themselves but thinks there should be guidelines to protect the competitive balance.
“The advent of collectives has created a way for third parties to make contributions to marketing organizations, who can create opportunities for players, which I think is a good thing,” he said. “When it’s used in recruiting and players start making choices based on promises made in name, image and likeness, I don’t think that’s a good thing. I think there needs to be transparency on how all that’s done. I think there needs to be some protection for players when it comes to people who represent them.”
Expect Big Ten coaches to answer questions regarding their school’s approach to NIL and how it has impacted college sports
more than a year after the U.S. Supreme Court sided with college athletes in a decision that struck at the NCAA’s definition of amateurism.