Two years of business in Downtown Big Spring
The Wardrobe celebrates their anniversary with the community
A virtual dream turned reality when local boutique opened two years ago. The Wardrobe turned two Saturday, Dec. 21st. The boutique celebrated its birthday with sales, goodies, and more. The store originated online as two separate stores. Owners Natasha Lasater and Britney Kalina met through the shopping events held in town. It was at a Cowboys and Heels Trade Show that the pair discussed opening a physical store and, thus, The Wardrobe was born.
“We were both online only boutiques.” Lasater said. “We did a show together, we found this building, and talked about opening up.”
When Lasater and Kalina opened The Wardrobe, they had built an online presence that helped them start off with
a strong customer base. Customers who had already been shopping with them through their websites, were able to come in person.
“We both had a pretty strong online following coming into this.” Lasater said. “I think it made a smoother transition than just opening up a shop.”
Though their schedules have become increasingly busy, the pair still make time to participate in Chamber events. They also participate in the Howard County Fair each year.
“We're there every year.” Kalina said.
The Wardrobe also participates in Chamber events such as Sip ‘n' Shop. It is important to both Lasater and Kalina to support their fellow boutique owners. With the Chamber and other boutiques in Big Spring, The Wardrobe will participate in collaborations that promote shopping locally.
“Instead of it being seen as competition with so many boutiques opening,” Kalina said. “We're trying to collaborate with each other more to help each other. So you'll be seeing a lot more of that.”
Lasater and Kalina have worked hard to create a welcoming atmosphere in their store. From the way the store is laid out, to the customer service, they have worked to make sure that their store is inviting.
“I just want our customers, and people in general, to feel comfortable when they walk into our store.” Lasater said. “To have a happy shopping experience, whether they're here buying stuff or not, we just want them to have a good experience.”
Whether you're looking for an outfit for your next girls' night out or shopping for a unique gift, The Wardrobe offers it all from women's clothing, shoes, and jewelry to children's clothing and more. The Wardrobe has played a big role in the community over the past two years, and the community can look forward to the big plans Lasater and Kalina have in store.