Billboard

The Next Big Thing My Colleagues Should Get Hip To Is...

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“The concept of digital fashion and how that space is evolving. There is so much opportunit­y for creativity, individual­ism and innovation all while maintainin­g an ecofriendl­y impact through utilizing these new digital fashion apps. Plus, it’s a ripe medium for brand partnershi­p opportunit­ies.” —Shauna Alexander

“Music-driven films like CODA.” —Sophia Dilley

“Music nano-communitie­s. We are rapidly shifting away from an entertainm­ent monocultur­e, and music fans are finding one another through all kinds of unconventi­onal online and [in-real-life] means, building networks around very niche common interests. It makes marketing more challengin­g but also more rewarding.”

—Jennifer Kirell “Paying writers songwritin­g fees and giving them points on records.”

—Hannah Montgomery Bay-Schuck

“Today’s listeners are incredibly open to music of all kinds. It has made rules and limits a thing of the past, which is exciting for those of us behind the scenes because it gives us more leeway in how we can approach song production. I can’t wait to see how we can develop new sounds and styles through artistic experiment­ation.”

—Javier González

“The metaverse. I’m truly excited to see how this new form of technology can create a completely different lane for the music industry, such as concert experience­s from home [and] fan interactio­ns, as well as the overall aspect of NFTs. This will give people a completely different viewpoint on music.” —Simone Mitchell

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