Tap Into Your Connections
As communications professionals, our clients rely on us to help them research organizations and guide them on public statements. When news of the Roe ruling broke, we immediately reached out to our contacts at the American Civil Liberties Union and Planned Parenthood Action Fund, as well as a network of grassroots organizers we know and trust, to collect information and digital tools for ourselves and our clients. We’re diligent in researching these organizations to make sure that principles align. Many of our clients have young fans, and figuring out how to succinctly offer a reaction, share facts and perhaps inspire others to take action of their own is hugely important. Providing them with information and a plan of action helps us all feel less helpless. We regularly canvass our team to hear what organizations everyone in the company feels strongly about championing, and we make donations accordingly. For a company spread across three states, and with several young employees who may often feel helpless in the face of gargantuan political implications, this helps ground us all with a sense of shared purpose. —Chlöe Walsh co-founder/chief executive,
The Oriel Company