Double Down On Your Medium
Now more than ever, the stories and narratives we tell across all media platforms are paramount to enacting change and starting a dialogue about fundamental issues, such as Roe v. Wade. As a creative, I use my expertise in visual storytelling to add weight to the significance of an artist’s song. Every song has a story, and if that story is one that myself and the artist feel has larger cultural implications, it is my job to ensure the coinciding visuals really highlight that message. With videos such as Halsey’s “Nightmare,” for example, I knew I wanted to amplify the discourse around gender inequality. When we started the creative process for that video, we were fueled by the frustrations of feeling voiceless in our own country. We knew the writing was on the wall with Roe v. Wade and that ultimately culminated with the concept behind the video. These topics are evergreen, and if this latest ruling hasn’t made it apparent enough, they’re not going away unless we take action and use our creative influence to drum up conversation. When that video came out, we received an outpouring of support from viewers it resonated with. Its sentiment remains just as relevant now, if not more so than it was at its release.
—Hannah Lux Davis music video director