LETTER FROM THE EDITOR
TO SAY THE CHEVY C10 truck culture is hotter than it’s ever been would simply be an understatement. The sheer number of enthusiasts alone surpasses any previous number in history of daily average users. There are more bolt-on parts available for these amazing trucks than ever before, and the level of skillset it takes to restomod one of these trucks is more common than you may expect. C10-specific events are popping up all over the country with some bringing out up to 2,500 trucks for a single weekend get together. It’s crazy!
Not only is the consumer side of the C10 community thriving, but the manufacturing side and even the media side has recently seen an increase in enthusiasm. Some of the best American-based facilities are pumping out super high-quality, very affordable replacement parts that not only help your truck perform better, but also make it look better than the rest in the crowd. We see new startup media outlets including websites and even printed magazines, which is a great sign for the future of our fan base. More outlets mean more content for the readers, more editorial opportunities for the enthusiasts, and more exposure for the advertisers. We think it’s great!
The great Jesse James once told me during an interview that “C10s are the new mini-truck.” At first, I just laughed it off, but the more we think about it, the more we see how the two communities relate. Now we feel it was more of a compliment than a jab, but how do you take it? What are your thoughts on the current state of our community? What’s the next event you’re going to? What’s the next part you’re planning on installing? Drop us a line at editor@streettrucksmag.com.
See you all out there!