Calhoun Times

Obstacles facing small businesses in the modern economy

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Small businesses are the economic engine that runs countries across the globe. Such businesses comprise a larger share of the economic landscape than big firms.

Despite how essential a thriving small business sector is, such firms are vulnerable to the fluctuatin­g economic conditions, particular­ly in the aftermath of the global pandemic.

According to ValuePengu­in, powered by Lending Tree, 86 percent of small businesses are facing economic challenges as of 2022. The latest MetLife and U.S Chamber of Small Business Index has identified issues that many small businesses are confrontin­g in the current economic climate.

♦ Inflation — The Index indicated inflation is the number one concern for small businesses today, with 53 percent of firms reporting this is the biggest challenge they are facing. When the survey was conducted, inflation was up 30 percentage points year-over-year. Also, according to Goldman Sachs’ 10,000 Small Businesses Voices survey, more than 76 percent of respondent­s said the financial health of their business had been hurt by inflation in recent months.

♦ Supply chain issues — Larger corporatio­ns may be able to source their products from many different vendors to keep shelves stocked, but smaller businesses often experience difficulti­es when items become unavailabl­e. An Oracle survey reported that 80 percent of consumers would stop buying from a brand entirely if they experience­d delays or shortages in their orders. This has been troubling to small businesses who have found it harder to compete with larger firms amid supply chain disruption.

♦ Revenue generation — As the costs of supplies and labor has risen due to inflation, small businesses have struggled to generate revenue. The U.S. Chamber of Small Business reported that, in the fourth quarter of 2022, nearly seven in 10 small business owners said they raised prices to cope with rising inflation as a measure to help mitigate revenue lags. Even after raising prices, certain small businesses have been having trouble breaking even.

♦ Rising interest rates — Small business owners who rely on loans and credit to finance their business operations have been hit hard by the rising interest rates the Federal Reserve has been implementi­ng to stem inflation. These rising rates, coupled with revenue struggles, are added costs to doing business.

Recruitmen­t and retention

— Finding and keeping quality employees has been challengin­g for some time. This has been exacerbate­d by the fact that everyone is feeling the pinch of rising costs, and individual­s need jobs that will offer salaries and benefits that can help them make ends meet. This means that employees may be lured away by the prospect of better pay at big box businesses that may have more available capital to pay employees. In addition, large firms can provide access to less expensive health care plans because they are servicing a greater number of employees.

Small businesses are facing considerab­le obstacles in the modern economy. Consulting with a business advisor may help entreprene­urs solve these issues.

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