Chattanooga Times Free Press - ChattanoogaNow

Taco & Tequila Festival

New event launches Saturday in First Tennessee Pavilion

- BY SUSAN PIERCE STAFF WRITER Contact Susan Pierce at spierce@timesfreep­ress. com or 423-757- 6284.

A new food festival is l aunching Saturday, March 31, in First Tennessee Pavilion — the first of three new events Acklen Park Production­s hopes to bring to Chattanoog­a this year.

Taco & Tequila Festival offers good food, live music and a way to quench your thirst with several varieties of tequila — all in one convenient location.

Matt Lowney of Acklen Park Production­s in Nashville says his company put on a similar festival in Franklin, Tenn., that was very popular, then added another in Murfreesbo­ro, Tenn. After considerin­g other cities that didn’t have such an event, he settled on Chattanoog­a.

“We’re trying to build a series of events in Chattanoog­a. We’re also looking to do a hot-air balloon festival and a Beer, Bacon and Bourbon event in the fall,” he says.

Lowney says about 10 varieties of tacos, including vegetarian, will be served by food t rucks coming from Nashville. There will be three to four brands of tequila in the tasting area and each of those brands will provide three to five varieties/flavors for the quarter- ounce tasting pours.

Here’s how it works: For a $ 20 ticket, you get five tokens to exchange for food and drink. The exchange rate is one token for either one taco or one tequila tasting; three tokens for either one margarita or one beer. There will al s o be nonalcohol­ic drinks on- site.

For a $ 40 ticket, you get the five tokens plus entrance into the festival an hour before general admission tickethold­ers.

Lowney s ays additional tokens can be purchased at five for $ 10 or 12 for $20.

“When guests arrive, IDs will be checked and ages 21 and older will get a wristband,” says Lowney. “Children are welcome, but it’s not like we will have a kids zone. But there will be nonalcohol­ic drinks.”

Also, a ticket must be purchased for any child age 3 or older.

No food may be brought in, nor will pets be allowed.

Two local bands will keep t he party atmosphere revved throughout the afternoon.

Lowney says a limited number of tickets are available, and he expects to sell out. Tickets will only be sold at the gate if the event is not a sell-out.

To purchase tickets: www. chattanoog­a tacoandteq­uilafestiv­al.com.

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