Chattanooga Times Free Press

Samsung profit lower

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Samsung released disappoint­ing second-quarter earnings Thursday, reporting revenue that was down 7 percent year over year and profit that fell 8 percent, squeezed by competitor­s at both the high end and the low.

The South Korean electronic­s giant posted profit of 5.75 trillion won ($4.93 billion) on revenue of 48.54 trillion won ($41.7 billion), roughly in line with the South Korean company’s guidance.

The results underscore the continuing challenges that Samsung faces in the smartphone market.

At the high end, it has lost significan­t ground to Apple, which dominates with its iPhone line. But at the low end, cheaper smartphone­s made by Chinese manufactur­ers have also eaten away at Samsung’s share.

Although its Galaxy S6 and Galaxy S6 Edge have been praised by reviewers and users alike, the phones haven’t led to the big smartphone turnaround that analysts were looking for.

Samsung said its overall mobile revenue improved slightly in the second quarter compared with the first due to increased shipments of those two phones, but noted a drop in overall smartphone shipments caused by fewer shipments of its older middle- to lowend models.

“Although revenue increased, profits increased marginally (quarter over quarter), due to supply difficulti­es from higher-than-expected market demand for the Galaxy S6 Edge, as well as increased marketing expenditur­es that typically accompany flagship product launches,” Samsung said.

Samsung also warned that it is expecting a difficult rest of the year.

While (the second half of) 2015 is expected to present mounting challenges, the company will try to improve earnings,” Samsung said, noting that it expects growth in TV sales.

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