Chattanooga Times Free Press

Hincapie road race taking place Saturday

- BY MARK PACE STAFF WRITER

Three legends in the cycling world will wheel through Chattanoog­a this Cinco de Mayo as nearly 1,500 riders gear up for the city’s first Gran Fondo Hincapie.

Cyclists George and Rich Hincapie are bringing their high-end event to Chattanoog­a to test a potential expansion. The race, which traditiona­lly has been held in the brothers’ hometown of Greenville, S.C., will feature a timed race, a ride jersey, live streaming, bands, a post-ride festival, an after-party and more for riders. Additional events, such as a celebrity chef dinner Friday at the Tennessee Aquarium, are available for other fees.

“We have experience putting on events, but not outside of Greenville,” said George Hincapie, one of the most successful support riders in cycling history who started a record 17 Tour de Frances. “It’s been great to have the support of the city, especially on things we’re not familiar with. We love the route here; the route is beautiful. I think people are going to enjoy it and love it for years to come.”

The brothers’ company, Hincapie Events, plans to launch the event worldwide. They chose Chattanoog­a as the first expansion city because of its similar climate and terrain to Greenville. They also have industry contacts in Chattanoog­a and have heard about its reputation for hosting outdoors events. The brothers were looking for a city that was not overpopula­ted but still had enough potential riders to justify the event, and wanted to host the event “far enough and close enough to make sense,” Rich Hincapie said.

Celebrity riders attending the weekend include George Hincapie; Christian Vande Velde, a former top profession­al cyclist who raced for the U.S. Postal Service Team and current cycling analyst; and Bobby Julich, one of the only Americans to finish on the podium in the history of the Tour de France.

“I think it’s a great opportunit­y for our local cyclists to ride with someone who has so much exposure in the biking world,” Chattanoog­a Open Spaces Activation and Engagement Specialist Jonathan Susman said. “It’s great for the city that they’re bringing this to Chattanoog­a. It shows that Chattanoog­a is a great destinatio­n for these sorts of outdoor activities.”

The event will begin and end in front of the Bessie Smith Cultural Center on M.L. King Boulevard. The ride is timed and there will be riders aiming to win, George Hincapie said, but many of the participan­ts will be using the event as a fun, casual ride. The race features 15-, 50and 80-mile routes. Registrati­on is available in front of the cultural center today from 9 a.m.-7 p.m. The price ranges from $100 to $250 and up.

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