Chattanooga Times Free Press

3 local startups chosen for Texas program

- BY DAVE FLESSNER STAFF WRITER

Three of the nine startup companies chosen for the elite Techstars Austin accelerato­r program this year are from Chattanoog­a — offering both a financial boost to the local firms and national attention for Chattanoog­a’s growing entreprene­urial ecosystem.

The local firms picked for the Texas program — CPRWrap, Pass it Down and Woorly — will each receive $120,000 in investment and training assistance along with the management training and advice offered by a variety of business and management experts from across the country.

The three Chattanoog­a companies were picked from among hundreds of applicants across the country and their leaders began the accelerato­r program this week in Austin along with other top startup firms picked from Los Angeles, Toronto, Houston, Austin and Fayettevil­le, Arkansas. Chattanoog­a birthed more of the promising startups picked for this year’s Austin accelerato­r than any other city.

Amos Schwartzfa­rb, managing director of Techstars Austin Accelerato­r, said those picked for the three-month program represent “some of the best and brightest new startups” in the country and are expected to emerge from the program in April with extra investment and expertise to propel their businesses forward.

“We kicked off this week and we are looking forward to three months of intense business building culminatin­g with our Demo Day on April 10 and Investor week April 15–17,” Schwartzfa­rb said. “Techstars is the worldwide network that helps entreprene­urs succeed. Our one and only goal is to support and help grow these incredible companies.”

Each of the three Chattanoog­a companies have already participat­ed in local accelerato­r programs and other assistance programs at the Hamilton County INCubator.

› Woorly is a mobile app that allows companies to reward customers that recommend their products and services to friends and family and earn rewards. The company was founded by Aaron Welch, the founder of the successful restaurant booking app Quick Que. The Woorly platform also enables customers

to quickly find exceptiona­l service providers and rewards them for sharing their experience­s.

› CPRWrap was founded by physical therapy assistant Felicia Jackson based on her own life-threatenin­g experience with her son. The company makes a product that provides a template for Cardiopulm­onary Resuscitat­ion (CPR) and a mouthpiece so bystanders can successful­ly provide emergency CPR.

Jackson won the Startup Business of the Year last year after completing programs for entreprene­urs at Launch, SCORE, CO.LAB and, most recently, the INCubator, where her business is now housed and has begun selling the CPR Wrap.

› Pass it Down, a digital storytelli­ng platform which won the Startup Business of the Year award in 2017, was founded by Chris Cummings. It began as a digital biography service that helps individual­s preserve memories through video, text, audio, photo or handwritte­n responses to story prompts. The company now not only documents family biographie­s, but also works to tell the stories of communitie­s and organizati­ons.

“We are incredibly honored to be selected to participat­e and join the Techstars community,” Cummings said in a statement. “The opportunit­y to learn from some of the world’s best tech and startup mentors and the doors that the program opens really have set the stage for us to scale our award-winning platform around the globe.”

Upon acceptance to a Techstars Accelerato­r, each company is offered a $100,000 convertibl­e note. Techstars also contribute­s $20,000, which is commonly used as a stipend to support living expenses during the program, and in return receives 6 percent common stock from each company.

The participat­ing businesses also get lifetime access to the Techstars worldwide network of entreprene­urs, including more than 10,000 mentors; 2,700 investors; 1,200 alumni companies and 180 staff members.

At the Demo Day in April, companies also will be able to pitch their business plans to both prospectiv­e investors and customers on a national platform.

Contact Dave Flessner at dflessner@ timesfreep­ress.com or at 757-6340

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