BOOM! MADDEN BACK ON COVER
EA honors football icon, who died last year
Legendary coach and broadcaster John Madden will grace the cover of Madden NFL 23, the popular football video game, Electronic Arts announced Wednesday.
Madden, who coached the Raiders for 10 seasons and was inducted into the Pro Football Hall of Fame in 2006, died in December at age 85.
He graced or shared the cover of the first 13 editions of the game, before Titans running back Eddie George became the first athlete to get a solo cover in 2001.
“As someone who grew up loving football, playing in the suburbs of West Philly, it’s a full-circle moment to now be able to contribute to the culture of the sport by honoring an icon like John Madden, who has influenced generations of football fans through his passion for football and unmistakable energy, through my art,” said Chuck Styles, the artist who created the Madden NFL 23 cover.
Since the first edition hit stores June 1, 1988, the franchise has sold more than 130 million copies and generated more than $4 billion, according to EA.
When it is released in stores later this summer, the game will feature two versions of coach Madden leading opposing teams of “All Madden” athletes facing off in the old Oakland Coliseum. Also, his voice will return to the franchise in remastered audio clips from his days as an awardwinning broadcaster.
More game features involving Madden will be released in a few weeks.
Electronic Arts also announced it is committing $2.5 million to the John Madden Legacy Commitment to Education, a cause for which Madden was deeply committed.