Chicago Tribune (Sunday)

A GED for college? Not as far-fetched as it sounds

- Clarence Page Clarence Page, a member of the Tribune Editorial Board, blogs at www.chicagotri­bune.com/pagespage. cpage@chicagotri­bune.com Twitter @cptime

When I saw the Wall Street Journal headline, “Some CEOs suggest dropping degree requiremen­ts in hiring,” I was impressed. At last, I thought, the business establishm­ent is starting to see things my way.

I’m a big supporter of education in the spirit of — among other elders — my late grandmothe­r, who was a public school teacher. But in the business world, education and a diploma are not necessaril­y the same thing.

Employers increasing­ly in recent decades have fallen under the spell of what critics call “over-credential­ing” or “degree inflation,” demanding a bachelor’s degree for jobs that traditiona­lly did not require one.

Since less than a third of the adult population has earned a four-year degree, a preference for college-educated employees taps a limited pool. The mismatch of supply and demand in midlevel positions (supervisor­s, technician­s, sales representa­tives, data analysts and the rest) ends up “costing companies more to employ,” Harvard Business School professor Joseph Fuller has found, as they “tend to be less engaged in their jobs, have a higher turnover rate, and reach productivi­ty levels only on par with high school graduates doing the same job.”

A growing number of companies appear to be getting wise to this trend and, without discarding academic qualificat­ions, letting the world know that lack of a college degree won’t necessaril­y shut the door on their opportunit­ies.

And that’s the spirit behind a new initiative behind the headline that caught my eye. In a business world response to the national racial reckoning that followed the death of George Floyd under a Minneapoli­s police officer’s knee, a group of 37 major corporate leaders and their companies came together to show what business can do to advance opportunit­ies for black Americans.

Called OneTen, the initiative seeks to train and promote a million black Americans over the next 10 years, for “family-sustaining” jobs (translatio­n: paying a wage high enough to support a family) that don’t require a four-year degree to start, according to the co-founders, Merck CEO Kenneth Frazier and Ginni Rometty, executive chairman of IBM.

Once employed, they will have opportunit­ies to gain further training and promotions. Other companies in the effort include American Express, Delta Air Lines, Nike, Target and Walmart.

But does that exclude promising applicants who don’t happen to be African American? “This is a startup,” Rometty said, when asked that inevitable question on “CBS This Morning.” “While we’re starting with Black Americans, we intend to expand to other Americans. With any startup you have to start somewhere, we’re going to start with the group that’s at the top of our list — and, I think, when we do this for one group we can (expand) to do it for everyone.”

Indeed, it’s a start. Considerin­g the other companies that have been opening their hiring goals up to bright college dropouts, whose numbers are legion, I was quickly reminded of an idea I endorsed almost a decade ago: A collegiate version of the GED (General Educationa­l Developmen­t tests) long used by high school dropouts to earn a high school equivalenc­y diploma.

I credit the idea to my semiretire­d economics professor Richard Vedder at Ohio University who also is a senior fellow at the Independen­t Institute. When I called to get his view on the OneTen initiative, the widely-published critic of soaring college costs said he was delighted to read about an effort based on the same idea that inspired his collegiate GED idea.

“I know the SAT and ACT (college entry exams) are looked on with less favor at the moment, for a variety of reasons,” he said. “But the concept and benefits of testing are well establishe­d. The military, the government — the foreign service exam is a very good example — everybody does it and they get favorable results.”

So why isn’t everybody talking about the possibilit­y of a collegelev­el GED? You don’t have to be an economics professor to understand why the higher education establishm­ent would look negatively at the idea. “It’s competitio­n,” says Vedder, author of a 2004 book called, “Going Broke By Degree: Why College Costs Too Much,” that was not universall­y welcomed by that establishm­ent.

But in this era of constantly changing education and training needs, we need to think hard about removing systemic barriers to promising young talent of all races.

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 ?? MIKE COHEN/THE NEW YORK TIMES ?? Kenneth Frazier, chairman and chief executive of Merck & Co., speaks at a conference in New York in 2018.
MIKE COHEN/THE NEW YORK TIMES Kenneth Frazier, chairman and chief executive of Merck & Co., speaks at a conference in New York in 2018.

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