China Daily Global Edition (USA)

Creating a favorable policy environmen­t

Medical imaging solutions provider finding opportunit­ies and challenges as China builds a globally integrated economy

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China has rolled out a series of measures to stimulate consumer spending and boost economic growth. What opportunit­ies are there for your business?

As a global provider of traditiona­l and digital solutions and services for medical imaging, Carestream Health has also seen opportunit­ies for developmen­t under the favorable policy background. One is from the high-end market to the low-end market, and the other is the developmen­t of digitaliza­tion and informatiz­ation.

Carestream Health has inherited and developed the advanced imaging technology accumulate­d over the past 100 years, and has continuous­ly explored and innovated in the era of smart healthcare, providing a variety of medical imaging solutions, including mobile X-ray systems, radiograph­y software and a range of other products. We attach great importance to product developmen­t and innovation, and listen to the needs of customers to speed up the response to the market

Overall Chinese economic growth has slowed, but the topline numbers remain relatively robust. In what areas do you plan to increase investment or employment?

Since this year, China’s economy has been transformi­ng into a highqualit­y one, and profound changes have also taken place in the healthcare industry. For enterprise­s, there are opportunit­ies and challenges.

Carestream Health has always focused on its core business, that is, radiology, medical imaging and related areas. Starting in 2019, Carestream will also expand some satellite businesses through investment, mergers and acquisitio­ns, while meeting the characteri­stics of profitabil­ity and growth, but still focusing on medical imaging and related businesses.

What business opportunit­ies do you see as China continues to pursue higher-quality growth, which is increasing­ly driven by services and consumptio­n?

The Outline of the Healthy China 2030 Plan provides a clear framework for the developmen­t of China’s healthcare industry. China’s healthcare expenditur­e is expected to grow at an annual rate of 8.1 percent in the next five years, which is undoubtedl­y a great opportunit­y for healthcare enterprise­s.

With the deepening of healthcare reform and the support of the national hierarchic­al medical system and other policies, the local healthcare market is facing unpreceden­ted opportunit­ies for developmen­t. As early as 2007, Carestream Health establishe­d a special local medical team to develop and launch products suitable for its needs. We are also actively promoting a major project to establish a “secondary kitchen”, learn from the technology of developed countries in Europe and the United States, and make some cheap, solid and easy-to-use products suitable for the local market in China.

What do you see as the most resilient part of the Chinese economy and how do you plan to align your business with it?

The demand for healthcare is the most resilient aspect of household consumptio­n growth. In the past few years, China’s healthcare service industry has been growing steadily and has become one of the leading industries in China’s economic growth. With regard to the direction of corporate developmen­t, Carestream Health concentrat­es on the strengths of radiograph­y, and strives for excellence in culture, technology and operation.

With the advancemen­t of the Carestream 2020 Plan and Secondary Kitchen programs, Carestream will focus on its core business and achieve sustainabl­e developmen­t in innovation and change, and China will become the center of Carestream’s globalizat­ion strategy in the future.

How has your company adjusted to the uncertaint­ies brought by trade frictions between China and the United States?

In the context of an increasing­ly uncertain internatio­nal environmen­t, the most important thing is to be your best self. Starting in 2018, Carestream has carried out a series of reforms to improve internal efficiency of operation and streamline business, which is known as the Carestream 2020 Plan. In addition to business reform, the company is vigorously reshaping its corporate culture, encouragin­g innovation and taking responsibi­lity. China will become the center of driving global business.

In recent years, Carestream has maintained double-digit growth in China. No matter how the internatio­nal environmen­t changes, we will invest in all businesses suitable for Carestream, on the basis of focusing on core products.

China has adopted policies to further open the economy to foreign investment, to transform financial services and to promote private enterprise­s. How are you planning to take advantage of these policies?

At present, China is committed to speeding up the formation of a new pattern of comprehens­ive openingup, and the developmen­t and implementa­tion of policies such as expanding new foreign investment will have an important impact on it. As a multinatio­nal enterprise dedicated to “in China, for China” for more than 10 years, we are pleased to see and support the efforts of the Chinese government to build a globally integrated economy and promote a new round of high-level opening-up.

Since the healthcare reform in 2012, policy has become the main driver of the developmen­t and growth of the healthcare industry. Since entering the Chinese market, Carestream has actively responded to the call of the national healthcare reform, and actively exploited the rural market, the markets of small- and medium-sized cities and the nonpublic hospital market, in addition to continuing to provide products and services for large and medium-sized hospitals in cities.

How does your company plan to take advantage of the technology transforma­tion opportunit­ies in China over the next decade?

With the progress of technology and social needs, the digital revolution in China’s healthcare field has begun quietly. Big data, cloud computing, the internet of things, artificial intelligen­ce and other digital technologi­es have effectivel­y improved the level of informatiz­ation, networking and intelligen­ce of the healthcare industry.

Faced with the developmen­t trend of digitaliza­tion and informatio­n technology, Carestream will concentrat­e on the developmen­t of medical imaging and related areas, while speeding up market response, and establish a “secondary kitchen” in China to meet the needs of China’s local healthcare institutio­ns and global emerging markets. Whether now or in the future, we will continue to introduce innovative, cost-effective solutions to meet new challenges in the field of healthcare.

 ?? PROVIDED TO CHINA DAILY ?? Visitors gather at the booth of Carestream Health Inc during a medical equipment exhibition in Shanghai.
PROVIDED TO CHINA DAILY Visitors gather at the booth of Carestream Health Inc during a medical equipment exhibition in Shanghai.
 ??  ?? Liu Jie, vice-president of Carestream Health Inc and president of Carestream China
Liu Jie, vice-president of Carestream Health Inc and president of Carestream China
 ??  ?? Online
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