Vail, Pepsi beef up sustainability partnership
Vail Resor ts Inc. (NYSE: MTN) and Pepsico Inc. (Nasdaq: PEP) have expanded their product distribution partnership to include a total of 33 ski areas, while Pepsi has committed to suppor ting Vail’s environmental sustainability effort Commitment to Zero.
“Through a multi-year sustainability roadmap, the companies will focus on waste reduction, including reducing beverage and food packaging waste and replacing wax-lined paper cups with compostable or durable Pepsico products,” according to a Vail news release.
Pepsi’s individual sustainability targets include making all packaging recyclable, compostable, or biodegradable by 2025.
“It is by working together, through robust partnerships with shared sustainability goals, that we’ll have the most impact on climate change,” Kate Wilson, senior director of sustainability at Vail Resor ts, said in a statement. “No one company can do it alone, and expanding our partnership with Pepsico will allow us to make major progress toward reaching our most challenging Commitment to Zero pillar — zero waste to landfill.”
Additional sustainability ef for ts include Pepsi’s suppor t of Vail guest education projects such as a partnership with international recycling leader Terracycle to create picnic tables and Adirondack chairs out of recycled snack and candy wrappers for guests to enjoy at Park City, Keystone, Beaver Creek, Vail and Breckenridge resor ts.
“We can make a tremendous impact at scale through highvolume consumer touch points like resorts and sports and enter tainment venues,” PepsiCo Foodser vice chief marketing of ficer Scott Finlow said in a statement.