Duluth Trading Company to open in West Chester Twp.
Duluth Trading Company will open its 14,557-square-foot standalone store south of Dayton in West Chester Twp. today with a celebration geared toward the great outdoors.
The opening of the Belleville, Wisc.-based company’s newly constructed store at 9578 Civic Centre Blvd. in West Chester Twp. is scheduled to kick off with a ribbon-cutting ceremony at 9 a.m., followed by lumberjack shows at noon and 5 p.m. with 30-minute demonstrations of throwing axes and sawing wood.
The lifestyle brand company sells durable clothing geared toward physical labor but also products wearable in an office setting, including dresses, sweaters and button-down shirts.
West Chester Twp. is just the 21st location of the brand nationwide.
“In choosing where to build the first store in the state, we knew we had a large fan base already in Southwest Ohio because of online orders,” Store manager Sean Benson said. “West Chester and Union Centre Boulevard made the most sense for the brand because of its accessibility off the freeway and the continual growth as a retail and entertainment destination.”
The closest location to West Chester is Noblesville, Ind., which opened in March.
Each store has a theme, displays, photos and objects that honor hardworking men and women, past and present, Benson said. “In our West Chester location, you’ll find a collection of vintage tools that are great conversation starters,” he said.
Duluth is known for designing products that solve problems, according to Benson. “Take the Longtail T-shirts, AKA the cure for plumber’s butt,” he said. “By adding three inches to the shirt’s body length, modesty and good taste was saved and forever prevented wisecracks on and off the job.”
Last year, Duluth conquered the tug of war in women’s tanks with the introduction of the No-Yank Tank, Benson said. “It features a stay-put fit and has extra length to prevent baring your backside when you bend,” he said.
The burgeoning Butler County community also is the site to the state’s only Main Event Entertainment and Topgolf locations. IKEA, which opened its first Ohio store in West Chester Twp. in March 2008, is expected to open a second location in Columbus next month.