Dayton Daily News

China sales floor makes Facebook big ad money


In the city of Shenzhen, Facebook has managed to quietly build a presence with the help of a local partner. Meet Social’s 5,000-square-foot sales floor functions as an experience center for the Silicon Valley giant. Its size belies a crucial part of Facebook’s business. The center hosts prospectiv­e clients who wish to advertise on Facebook to reach the network’s 2.3 billion users. The desire by Chinese companies and other entities to get in front of people internatio­nally has turned China into one of Facebook’s largest sources of advertisin­g revenue, even though the social network is not available there.

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