Dayton Daily News

Spam texts? Like robocalls weren’t annoying enough?

- Gail Collins Gail Collins writes for The New York Times.

I am happy to inform you that the federal government is revving up the war on robocalls.

I checked on how things were going just after hanging up on a tinny-voiced woman who wanted to warn me that my car’s extended warranty was going to expire unless I pressed 1. In case I didn’t really care, she could take me off the calling list forever if I pressed 2.

Public service announceme­nt: People, do not press 2. It’s press

1’s evil twin sister.

Robocalls refer to anything that comes to your phone via automated dialing. Which might include legal stuff you want to hear about, like a snow day.

But we’re thinking only of the uninvited ones.

Like “Chris from U.S. Autocare” who hung up when I asked how he got my name and number or the recorded voice of an alleged representa­tive from Citibank who warned me about “suspicious activity” on my card that could be rectified only by pressing 1 right away.

Phone companies are now required to install cool new technology that enables them to stop these robocalls. Unfortunat­ely, when U.S. Public Interest

Research Group checked into the 49 largest such businesses, only 16 seemed to have completed the job, as of mid-September.

And even more unfortunat­ely, it looks as if the scammers are finding a new route that makes them even harder to avoid. We’ll get to that in a second.

First — good news! Scam robocalls fell by about

11% from July to August, according to YouMail, a robocall-blocking company that tracks these things. One of the Federal Communicat­ions Commission’s big new weapons in the war against robocaller­s is known as STIR/ SHAKEN, further proof that everything in this world has a weird name.

STIR/SHAKEN aims to make it really hard for robocaller­s to use phony caller IDs. If you saw an ID on your phone announcing “scam risk” was on the line, I bet you wouldn’t answer it. But what if you just saw a phone number with your area code? Might be a telemarket­ing trickster. Or maybe something real you don’t want to miss. (Hey, wasn’t Uncle Fred talking about going to some wildlife preserve that lets you feed the bears by hand?)

The phony ID thing is known as spoofing. And anyone can do it. You can buy services that allow you to seem to be dialing from a different number. The theory, its sellers boast, is that it allows you to protect your privacy. Teresa Murray of U.S.

PIRG notes that it would also allow you to impersonat­e the IRS or Chase or Amazon or whatever — “they even have an option that you can change your voice to someone of the opposite sex. Isn’t that swell?”

Despite all the downside, regulation­s against robocallin­g are pretty thorough, and the government is trying hard to make them work. But while scam robocalls dropped over the summer, scam texts were booming. RoboKiller, a filtering app, said the number of spam texts that will be sent in the United States could be as high as 86 billion in 2021. The FTC says Americans lost $86 million to spam texts last year.

Just remember that the rules for dealing with them are pretty much the same as with a recorded message: Don’t respond. Some people apparently went to war against robocaller­s so intently that they’ve started blowing horns into the phone receiver. And I have to admit that sounds sorta fascinatin­g. As long as you aren’t living in the apartment next door.

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