Ford Truck Sales Best in 15 Years

In the second quarter of 2019, Ford truck sales increased 7 percent—accelerating at an even faster rate than the first quarter, which saw growth of 5-percent. This second quarter spike in sales represents Ford’s best overall truck sales performance since 2004. Combined F-series sales crested the 230,000-unit mark for the three-month period as well, allowing Ford to further extend its leadership position in the truck realm. Transaction pricing was up a tick, too, at $47,500 per truck. That’s $1,200 more (per truck) than was recorded one year ago and $2,500 above the segment average.