Elle Décor (USA)
Form Atelier’s Avril Nolan (left), in a Valentino gown, and Quy Nguyen, in an Hermès shirt and vintage pants, at their Brooklyn showroom,
IN NEW YORK CITY, ANTIQUES AND VINTAGE FURNITURE ARE RESURGENT THANKS TO A NEW SQUAD OF DIGITALLY SAVVY DEALERS AND THEIR FASHIONABLE CLIENTELE.
AT A MOMENT WHEN THE present is so complicated, many people are discovering joy and beauty in artifacts from the past. As technology creeps further into our lives, design buffs are finding themselves drawn to the analog opposite: antiques and vintage furnishings that reflect the craftsmanship and quality of earlier times. Joining the many trusted and veteran dealers who have long made our homes beautiful is a bright new crop of design purveyors who combine a sophisticated eye with a fashionable flair and an approach that speaks to a new generation.
Whether they specialize in Georgian furniture, Bauhaus objects, or Japanese ceramics, the new vanguard is putting antiques in a fresh context. In a world where information used to be jealously guarded, today’s dealers know that comparison prices are just a Google search away. Transparency and technology are often their keys to success, along with a knack for storytelling and marketing strategies that incorporate social media. Narratives are built around every piece, helping buyers to better understand and appreciate each treasure.
As important as the objects themselves are, the spaces in which they are presented are increasingly found in the neighborhoods where their diverse clientele lives—from London’s Dalston to Paris’s Haut-Marais. In New York City, dealers are popping up in neighborhoods from the East Village, in Manhattan, to Bushwick and Greenpoint, in Brooklyn.
In the pages that follow, we visit three up-and-comers: Lichen, Claude Home, and Form Atelier, and recommend a few others as well. Each gallery has a distinct aesthetic and design philosophy. And with their well-curated digital presences, they’ve extended their reach and engaged a discerning and enthusiastic new customer base.