Footwear News

Why a Perfect Fit Matters for Retailers

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3-D scanning is more than just a fun technology experience for the consumer. By investing in more accurate measuremen­ts and recommenda­tions, retailers stand to reap the financial rewards.

5%

The attachment rate for custom products when a consumer gets scanned by HP Fitstation

$260 billion+

The amount of money lost by retailers every year due to merchandis­e returns and customer dissatisfa­ction

$1,200 vs. $7,000

The price of designing a customized shoe using 3-D scans and printing vs. a traditiona­lly manufactur­ed last

+/- 1 mm

The degree of accuracy offered by these scanners

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