Forbes

Amer­ica’s Most Suc­cess­ful Women En­trepreneur­s

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Forbes has ex­panded our an­nual rank­ing of the na­tion’s wealth­i­est self-made women to 100, up from 80 last year. The pan­demic has been kind to some, in­clud­ing an ex­ec­u­tive of work-from-home sta­ple Zoom Video Com­mu­ni­ca­tions, but less rosy for oth­ers.

As fe­male en­trepreneur­s and execs in­creas­ingly take cen­ter stage, Forbes is ex­pand­ing our an­nual rank­ing of the na­tion’s wealth­i­est self-made women to 100, up from 80

last year. The pan­demic has been kind to some, in­clud­ing Zoom Video

Com­mu­ni­ca­tions’ fi­nance chief, Kelly Steck­el­berg, who de­buts on the list as shares of the work-fromhome sta­ple have quin­tu­pled since

the start of the year. Oth­ers, such as cos­met­ics whiz Anas­ta­sia Soare

and the co­founders of skin-care firm Ro­dan + Fields, have been less for­tu­nate, as the quar­an­tine has

hurt beauty brands.

1. DIANE HEN­DRICKS $8 bil­lion

SOURCE: Roof­ing AGE: 73 • RES­I­DENCE: Afton, WI SELF-MADE SCORE:  The roof­ing mogul tops the list for the third year run­ning, thanks to her Beloit, Wis­con­sin–based ABC Sup­ply, which sold $11.7 bil­lion worth of roof­ing and build­ing ma­te­ri­als last year. Out­side of ABC, her con­struc­tion com­pany is build­ing a ball­park for an Oakland Athletics mi­nor­league af­fil­i­ate, the Beloit Snap­pers, while a non­profit she chairs is creat­ing a new char­ter school slated to open in 2021.

2. JUDY FAULKNER $5.5 bil­lion

SOURCE: Health IT AGE: 77 • RES­I­DENCE: Madi­son, WI SELF-MADE SCORE:  The gov­er­nor of Wis­con­sin called on her med­i­cal-records soft­ware com­pany, Epic, this spring for help co­or­di­nat­ing pan­demi­cre­lated com­mu­ni­ca­tion and ser­vices for the Badger State’s 6 mil­lion res­i­dents. The com­pany has also been do­nat­ing its tele­health and re­mote-mon­i­tor­ing soft­ware. Faulkner, who in­tends to give 99% of her for­tune to a char­i­ta­ble foun­da­tion within a decade, started the $3.2 bil­lion (2019 sales) com­pany in a base­ment in 1979.

3. MEG WHIT­MAN $5 bil­lion

SOURCE: eBay AGE: 64 • RES­I­DENCE: Los An­ge­les SELF-MADE SCORE:  The for­mer eBay CEO is wealth­ier than ever af­ter a 46% jump in eBay shares since the be­gin­ning of 2020. Quibi, the mo­bile en­ter­tain­ment plat­form she leads, de­buted in April. De­spite win­ning two Emmy awards, it re­port­edly lost some 90% of early sub­scribers when free tri­als ex­pired.

4. JUDY LOVE $4.7 bil­lion

SOURCE: Re­tail & gas sta­tions AGE: 83 • RES­I­DENCE: Ok­la­homa City, OK SELF-MADE SCORE:  She and her hus­band, Tom, founded Love’s Travel Stops & Coun­try Stores in 1964, when they leased an aban­doned gas sta­tion in Wa­tonga, Ok­la­homa, for $5,000. Love’s opened 20 new lo­ca­tions in the first eight months of 2020, in­clud­ing its largest ever, in Madi­son, Ge­or­gia. The com­pany, for which Judy serves as ex­ec­u­tive secretary, has some 520 Love’s Travel Stops across 41 states, with es­ti­mated rev­enues of more than $20 bil­lion.

5. MAR­IAN ILITCH

$4.1 bil­lion  SOURCE: Lit­tle Cae­sars AGE: 87 • RES­I­DENCE: Bing­ham Farms, MI SELF-MADE SCORE:  Mrs. I, as she is known, co­founded pizza megachain Lit­tle Cae­sars with her late hus­band, Mike, in 1959. The com­pany did an es­ti­mated $4.4 bil­lion in global sales in 2019, and 2020 could be even big­ger. Shares of com­peti­tor Domino’s have jumped 35% since the be­gin­ning of the year as home­bound cus­tomers have driven up de­mand for pizza de­liv­ery.

6. LYNDA RES­NICK

$3.6 bil­lion  SOURCE: Agri­cul­ture AGE: 77 RES­I­DENCE: Bev­erly Hills, CA SELF-MADE SCORE:  With her hus­band, Stewart, she runs agri­cul­tural gi­ant Won­der­ful Co., which had $4.7 bil­lion in 2019 rev­enue from grow­ing pistachios, al­monds, pomegranat­es and man­darin or­anges on 135,000 acres of or­chards in Texas, Mex­ico and Cal­i­for­nia’s Cen­tral Val­ley. In Septem­ber 2019, the cou­ple pledged $750 mil­lion to Cal­tech for cli­mate-change re­search, the largest gift in the univer­sity’s his­tory.

7. JOHNELLE HUNT

$3.5 bil­lion  SOURCE: Truck­ing AGE: 88 • RES­I­DENCE: Fayettevil­le, AR SELF-MADE SCORE:  Hunt pledged $5 mil­lion in Novem­ber 2019 to help build a base­ball fa­cil­ity at the Univer­sity of Arkansas. The state’s rich­est woman owns a 17% stake in pub­licly traded truck­ing com­pany J.B. Hunt Trans­port Ser­vices, which she co­founded with her late hus­band, J.B., in 1969.

8. THAI LEE

$3.2 bil­lion  SOURCE: IT provider AGE: 61 • RES­I­DENCE: Austin, TX SELF-MADE SCORE:  Sales of $10.7 bil­lion (2019 rev­enues) IT provider SHI In­ter­na­tional, which she heads as CEO, spiked 6.4% in the first half of 2020 as cus­tomers like Boe­ing and AT&T rushed to buy re­mote-work tech­nol­ogy dur­ing the pan­demic. SHI said in Septem­ber that it made an undis­closed in­vest­ment in cloud data-man­age­ment com­pany mLog­ica. The South Korean im­mi­grant and her now ex-hus­band pur­chased a strug­gling soft­ware re­seller for un­der $1 mil­lion in 1989; it even­tu­ally be­came SHI.

9. OPRAH WIN­FREY

$2.6 bil­lion  SOURCE: Tele­vi­sion AGE: 66 • RES­I­DENCE: Mon­tecito, CA SELF-MADE SCORE:  She’s the rich­est woman in en­ter­tain­ment as a re­sult of 25 years of her pop­u­lar day­time talk show, which ended in 2011. Win­frey has been busy dur­ing the pan­demic, pre­mier­ing two se­ries un­der her nine-fig­ure pact with stream­ing ser­vice Ap­ple TV+. On Oprah Talks Covid-19 and The Oprah Con­ver­sa­tion, Win­frey is back in the in­ter­view chair, dis­cussing the coronaviru­s and racial in­jus­tice, re­spec­tively.

10. DORIS FISHER

$2.4 bil­lion  SOURCE: Gap AGE: 89 • RES­I­DENCE: San Fran­cisco SELF-MADE SCORE:  Fifty-one years af­ter found­ing Gap with her hus­band, she and her three sons still own nearly half of the $16.4 bil­lion (fis­cal 2019 sales) cloth­ing re­tailer. In Jan­uary, it nixed plans to spin off Old Navy as a sep­a­rate pub­lic com­pany, cit­ing the “cost and com­plex­ity” in­volved. It then tapped its Old Navy chief, So­nia Syn­gal, to step up as CEO in March; son Bob Fisher had filled the role for sev­eral months af­ter the com­pany fired pre­vi­ous head hon­cho Art Peck in Novem­ber 2019. 11. ALICE SCHWARTZ $2.2 bil­lion  SOURCE: Biotech AGE: 94 • RES­I­DENCE: El Cer­rito, CA SELF-MADE SCORE:  Schwartz’s Bio-Rad Lab­o­ra­to­ries has been at the fore­front of coronaviru­s relief ef­forts, pro­vid­ing an FDA-ap­proved virus test as well as an an­ti­body test, among other ini­tia­tives, to fight Covid-19. Bio-Rad shares have jumped 58% since mid-March. Schwartz, who co­founded the com­pany in 1952 with her hus­band and $720 in sav­ings, owns a 14% stake and sits on the board. Her son, Nor­man, is chair­man and CEO.

12. GAIL MILLER

$1.9 bil­lion  SOURCE: Car deal­er­ships AGE: 76 RES­I­DENCE: Salt Lake City, UT SELF-MADE SCORE:  The Larry H. Miller Group, which she runs, owns the NBA’s Utah Jazz, 65 car deal­er­ships and 15 movie the­aters. The group was af­fected by the pan­demic, lead­ing to lay­offs in April to cut costs. Still, car sales are strong, and her NBA team is worth 9% more than last year, push­ing up her net worth. Her co­founder hus­band, Larry, died in 2009.

13. SH­ERYL SAND­BERG

$1.8 bil­lion  SOURCE: Face­book AGE: 51 • RES­I­DENCE: Menlo Park, CA SELF-MADE SCORE:  Sand­berg, chief op­er­at­ing of­fi­cer at Face­book, made a name for her­self through her Lean In book and phi­los­o­phy. She’s spent the last few years fo­cused on im­prov­ing Face­book’s tar­nished pub­lic im­age. The com­pany faced a boy­cott over the sum­mer by over 1,000 ad­ver­tis­ers up­set with what they say is Face­book’s weak polic­ing of hate speech and mis­lead­ing po­lit­i­cal ads.

13. ELAINE WYNN

$1.8 bil­lion  SOURCE: Casi­nos, ho­tels AGE: 78 • RES­I­DENCE: Las Ve­gas SELF-MADE SCORE:  Shares of Wynn Re­sorts, the casino op­er­a­tor she co­founded, have tum­bled 43% since Jan­uary, due largely to shel­ter-in­place or­ders that kept the com­pany’s prop­er­ties—in­clud­ing the Wynn and En­core in Las Ve­gas and En­core Bos­ton Har­bor— shut­tered for sev­eral months. In 2018, her ex-hus­band and co­founder, Steve Wynn, re­signed amid al­le­ga­tions of sex­ual mis­con­duct. He de­nies the al­le­ga­tions.

15. EREN OZMEN

$1.2 bil­lion  SOURCE: Aero­space AGE: 62 • RES­I­DENCE: Reno, NV SELF-MADE SCORE:  Ozmen is pres­i­dent of aero­space and de­fense firm Sierra Ne­vada Corp., which she owns with her hus­band, Fatih. The Turk­ish im­mi­grants bought SNC in 1994 when it had just 20 em­ploy­ees and have built it into one of the United States gov­ern­ment’s big­gest ma­jor­ity-fe­male-owned con­trac­tors. In Au­gust the com­pany se­cured a $320 mil­lion bid to pro­duce en­cryp­tion de­vices for the U.S. Army.

16. SAFRA CATZ

$1.1 bil­lion  SOURCE: Or­a­cle AGE: 58 RES­I­DENCE: Red­wood City, CA SELF-MADE SCORE:  Catz went from co-CEO to sole CEO of soft­ware gi­ant Or­a­cle in 2019 af­ter her for­mer co-CEO, Mark Hurd, passed away. In mid-Septem­ber, Pres­i­dent Trump ap­proved a deal in­volv­ing the pop­u­lar Chi­nese video app TikTok, Wal­mart and Or­a­cle in which Or­a­cle would store the app’s U.S. data on its cloud plat­form. The deal still needs ap­proval from China.

16. PEGGY CH­ERNG

$1.1 bil­lion  SOURCE: Fast food AGE: 72 • RES­I­DENCE: Las Ve­gas SELF-MADE SCORE:  Ch­erng and her hus­band, An­drew, temporaril­y closed 350 of their 2,200 Chi­nese food Panda Ex­press restau­rants ear­lier this year. In June, Panda Ex­press launched a new de­liv­ery ser­vice and an­nounced plans to hire 30,000 em­ploy­ees over the next year for a range of jobs. (See Book Value, page 24.)

16. WEILI DAI

$1.1 bil­lion  SOURCE: Semi­con­duc­tors AGE: 59 • RES­I­DENCE: Las Ve­gas SELF-MADE SCORE:  Dai co­founded semi­con­duc­tor com­pany Marvell Tech­nol­ogy with her hus­band, Se­hat Su­tardja, in 1995. She was pres­i­dent of the busi­ness un­til 2016, when she and Su­tardja were forced out due to an in­ter­nal ac­count­ing in­ves­ti­ga­tion—though no ev­i­dence of fraud was found. Since mov­ing to Las Ve­gas in 2017, the cou­ple have been in­vest­ing in real es­tate and tech­nol­ogy, in­clud­ing sen­sor com­pany Nex­tIn­put.

16. ROBYN JONES

$1.1 bil­lion SOURCE: In­sur­ance AGE: 58 • RES­I­DENCE: Fort Worth, TX SELF-MADE SCORE:  Jones is co­founder and vice-chair­man of Texas-based Goose­head In­sur­ance. She shares a 39% stake in the $739 mil­lion (2019 pre­mi­ums) busi­ness with her hus­band, Mark, who is CEO. Jones raised their six chil­dren while Mark, a for­mer truck driver, went to col­lege and busi­ness school and con­sulted at Bain. Frus­trated with Mark’s road-war­rior life­style, Jones founded Goose­head in 2003 to lure him away from Bain. Shares have soared more than 500% since Goose­head’s 2018 IPO.

16. JAYSHREE ULLAL

$1.1 bil­lion  SOURCE: Com­puter net­work­ing AGE: 59 RES­I­DENCE: Saratoga, CA SELF-MADE SCORE:  Ullal has been CEO of com­puter net­work­ing firm Arista Net­works since 2008, af­ter ris­ing through the ranks at ri­val Cisco. On an earn­ings call in early Au­gust, Ullal said the pan­demic had cre­ated sup­ply-chain prob­lems in the first half of the year; in ad­di­tion, in­creased freight and lo­gis­tics costs cut into rev­enue. Shares fell about 20% in the month fol­low­ing the dis­clo­sure.

21. NEERJA SETHI

$1 bil­lion  SOURCE: IT con­sult­ing, out­sourc­ing AGE: 65 • RES­I­DENCE: Fisher Is­land, FL SELF-MADE SCORE:  Sethi and her hus­band, Bharat De­sai, founded the IT con­sult­ing and out­sourc­ing firm Syn­tel in 1980 from their Michi­gan apart­ment, in­vest­ing $2,000 up­front to get it started. They sold it in Oc­to­ber 2018, at which time Sethi pock­eted an es­ti­mated $510 mil­lion stake.

22. KATHY FIELDS

$800 mil­lion  SOURCE: Skin care AGE: 62 • RES­I­DENCE: San Fran­cisco SELF-MADE SCORE: 

22. KATIE RO­DAN

$800 mil­lion  SOURCE: Skin care AGE: 65 • RES­I­DENCE: San Fran­cisco SELF-MADE SCORE:  Ro­dan + Fields, the skin-care firm founded in 2007 by these two der­ma­tol­o­gists and pow­ered by a mul­ti­level-mar­ket­ing force of 300,000 “con­sul­tants,” has hit a rough patch. As a re­sult of the pan­demic and in­creased com­pe­ti­tion, sales and prof­its have dropped, ac­cord­ing to Moody’s, which in April down­graded the busi­ness’ $800 mil­lion in debt to “very high credit risk.” The com­pany had no com­ment. Back in 2018, pri­vate eq­uity firm TPG Cap­i­tal spent $1 bil­lion for a 25% stake in Ro­dan + Fields; the com­pany bor­rowed $600 mil­lion, then paid the founders a div­i­dend.

24. KIM KAR­DASHIAN WEST

$780 mil­lion SOURCE: Cos­met­ics, re­al­ity TV AGE: 39 RES­I­DENCE: Hid­den Hills, CA SELF-MADE SCORE: ❼

Kar­dashian West’s net worth sky­rock­eted this year thanks to a rich deal with cos­met­ics com­pany Coty, which bought a 20% stake in her makeup firm, KKW Beauty, for $200 mil­lion in June. Forbes cal­cu­lates that the value of KKW Beauty has dropped since then amid the pan­demic. Kar­dashian West will con­tinue to profit from her so­cial me­dia en­dorse­ments—brands pay six fig­ures to be fea­tured on her In­sta­gram feed— as she steps away from re­al­ity show Keep­ing Up With the Kar­dashi­ans next year.

25. SHEILA JOHNSON

$770 mil­lion SOURCE: Ca­ble TV AGE: 71 RES­I­DENCE: The Plains, VA SELF-MADE SCORE: ❾

The co­founder of ca­ble net­work Black En­ter­tain­ment Tele­vi­sion now fo­cuses on her Salamander Ho­tels & Re­sorts, which op­er­ates five prop­er­ties in Vir­ginia, South Carolina, Ja­maica and Florida. Temporaril­y shut­tered due to the coronaviru­s, Salamander has been slowly re­open­ing. Johnson also owns stakes in the WNBA’s Wash­ing­ton Mys­tics, the NBA’s Wash­ing­ton Wizards and the NHL’s Wash­ing­ton Cap­i­tals.

26. TORY BURCH

$750 mil­lion SOURCE: Fash­ion AGE: 54 • RES­I­DENCE: New York City SELF-MADE SCORE: ❼

Like many other firms in the fash­ion in­dus­try, Burch’s lux­ury cloth­ing com­pany, Tory Burch LLC, has been wounded by the pan­demic. She and her hus­band, its CEO, have been work­ing fu­ri­ously to sal­vage the busi­ness. (See story, page 132.)

26. ANNE DIN­NING

$750 mil­lion SOURCE: Hedge funds AGE: 57• RES­I­DENCE: New York City SELF-MADE SCORE: ❻

The Wall Street vet­eran joined quan­ti­ta­tive hedge fund firm D.E. Shaw in 1990, two years af­ter bil­lion­aire David Shaw founded the shop. She’s part of a five-per­son ex­ec­u­tive com­mit­tee that runs D.E. Shaw’s day-to-day op­er­a­tions. Din­ning also sits on the boards of non­prof­its Math for Amer­ica and Code.org.

28. NANCY ZIM­MER­MAN

$720 mil­lion SOURCE: Hedge funds AGE: 57 • RES­I­DENCE: Bos­ton SELF-MADE SCORE: ❽

The Gold­man Sachs alum is the co­founder of Brace­bridge Cap­i­tal, a Bos­ton-based hedge fund firm that man­ages more than $12 bil­lion in as­sets. A pi­o­neer in the field of ab­so­lute re­turn in­vest­ing, Zim­mer­man man­ages pri­vate funds for the likes of univer­sity en­dow­ments, foun­da­tions and pen­sions. Zim­mer­man is a trustee of Brown Univer­sity, her alma mater, and chairs the ad­vi­sory coun­cil of the school’s Car­ney In­sti­tute for Brain Science.

29. APRIL AN­THONY

$700 mil­lion SOURCE: Health care AGE: 53 • RES­I­DENCE: Dal­las SELF-MADE SCORE: ❽

An­thony founded and runs En­com­pass Home Health & Hospice, which she built by scoop­ing up 17 dis­tressed home-health­care providers for un­der $500,000 be­tween 1998 and 2001. In 2014, An­thony sold the com­pany for $750 mil­lion to pub­licly traded HealthSout­h, which has since taken the En­com­pass name. She re­mains CEO. The virus has wreaked havoc on the com­pany, cut­ting pa­tient vis­its by as much as 30% in mid-April, but busi­ness has since re­turned to near pre-Covid lev­els. An­thony has three sports cars, in­clud­ing a new plum-col­ored Bent­ley.

29. KYLIE JEN­NER

$700 mil­lion SOURCE: Cos­met­ics, re­al­ity TV AGE: 23 RES­I­DENCE: Hid­den Hills, CA SELF-MADE SCORE: ❼

The youngest of the Kar­dashian-Jen­ner clan made head­lines in late 2019 when she en­gi­neered one of the great­est celebrity cash-outs of all time, agree­ing to sell a ma­jor­ity of her Kylie Cos­met­ics to beauty gi­ant Coty. The $600 mil­lion price tag was over­shad­owed by the deal’s fine print: Jen­ner’s com­pany was do­ing much less busi­ness than she led the world to be­lieve. Sales, which were $200 mil­lion in 2019, fell to $52 mil­lion in the first half of 2020.

31. KIT CRAW­FORD

$690 mil­lion SOURCE: Clif Bar AGE: 62 • RES­I­DENCE: St. He­lena, CA SELF-MADE SCORE: ❽

Craw­ford and her hus­band, Gary Erick­son, stepped down as co-CEOs of Clif Bar this year but still hold an 80% stake in the $843 mil­lion (est. rev­enue) en­ergy bar com­pany. The pair re­main ac­tive on the com­pany’s board, while also run­ning the Clif Fam­ily Win­ery in Napa Val­ley and ven­ture cap­i­tal firm White Road In­vest­ments, which in­vests in ac­tive-life­style com­pa­nies.

32. SARA BLAKELY

$610 mil­lion SOURCE: Spanx AGE: 49 • RES­I­DENCE: At­lanta SELF-MADE SCORE: ❽

Blakely’s for­tune is down nearly $400 mil­lion, Forbes es­ti­mates, as the pan­demic, which shut­tered most work­places and so­cial func­tions, has sapped the mar­ket for shapewear. Re­search firm NPD Group es­ti­mates that U.S. sales of shapewear plunged more than 20% in the 12 months through July com­pared to the prior year.

33. THERESIA GOUW

$600 mil­lion SOURCE: Ven­ture cap­i­tal AGE: 48 • RES­I­DENCE: Palo Alto, CA SELF-MADE SCORE: ❾

A long­time ven­ture cap­i­tal­ist, Gouw launched a new early-stage ven­ture firm, Acrew Cap­i­tal, in De­cem­ber 2019. She co­founded As­pect Ven­tures in 2014, with ex­its in­clud­ing the IPO of mes­sag­ing app Slack and the sale of Ho­tel Tonight to Airbnb. Gouw, a first-gen­er­a­tion In­done­sian im­mi­grant of Chi­nese de­scent, got her start as a VC in 1999 at Ac­cel Part­ners, where she was the first fe­male part­ner.

33. MARISSA MAYER

$600 mil­lion SOURCE: Google, Ya­hoo AGE: 45 • RES­I­DENCE: Palo Alto, CA SELF-MADE SCORE: ❻

Mayer joined Google as one of its ear­li­est em­ploy­ees and spent more than a decade there be­fore leav­ing to be­come CEO of Ya­hoo in 2012. She re­signed shortly af­ter Ya­hoo’s sale to Ver­i­zon in 2017. The next year, Mayer started Lumi Labs, a tech in­cu­ba­tor. The firm qui­etly raised $20 mil­lion in May, ac­cord­ing to a reg­u­la­tory fil­ing.

33. NEHA NARKHEDE

$600 mil­lion SOURCE: Soft­ware AGE: 36 RES­I­DENCE: Palo Alto, CA SELF-MADE SCORE: ❽

Con­flu­ent, a cloud com­pany that en­ables an or­ga­ni­za­tion’s soft­ware en­gi­neers to process large amounts of data, raised an­other $250 mil­lion in April, nearly dou­bling its val­u­a­tion to $4.5 bil­lion. A for­mer LinkedIn soft­ware engi­neer, Narkhede helped de­velop the soft­ware plat­form Apache Kafka to han­dle the net­work­ing site’s mas­sive in­flux of data. In 2014 she left to co­found Con­flu­ent to build tools for com­pa­nies us­ing Apache Kafka’s open-source code.

33. RI­HANNA

$600 mil­lion SOURCE: Mu­sic, cos­met­ics AGE: 32 RES­I­DENCE: Los An­ge­les SELF-MADE SCORE: ❿

Her cos­met­ics line Fenty Beauty, a part­ner­ship with LVMH, has been a hit; Forbes es­ti­mates it brought in over $600 mil­lion in sales in 2019. Her Sav­age x Fenty lin­gerie line, which is co-owned by Tech­style Fash­ion Com­pany, re­port­edly raised $50 mil­lion from in­vestors last year. Her Clara Lionel Foun­da­tion, named af­ter her grand­par­ents, raised $22.5 mil­lion for coronaviru­s relief.

33. YOUNG SOHN

$600 mil­lion SOURCE: Soft­ware AGE: 62 • RES­I­DENCE: New York City SELF-MADE SCORE: ❻

Sohn, a soft­ware vet­eran, spent seven years on the board of Veeva Sys­tems, a phar­ma­ceu­ti­cals-fo­cused cloud soft­ware com­pany. Her net worth is lower than last year due to new in­for­ma­tion about her Veeva stake. In 2014, she co­founded Vloc­ity, a cloud soft­ware com­pany that was ac­quired by Sales­force in June for $1.3 bil­lion.

38. SUSAN WO­J­CI­CKI

$580 mil­lion SOURCE: Google AGE: 52 • RES­I­DENCE: Los Al­tos, CA SELF-MADE SCORE: ❻

She joined Google in 1999 as em­ployee No. 16 and be­came CEO of sub­sidiary YouTube in 2014. Ahead of the 2020 elec­tion, Wo­j­ci­cki an­nounced in Au­gust that the site would ban videos con­tain­ing hacked in­for­ma­tion, such as email leaks, that could in­ter­fere with elec­tion re­sults. Her younger sis­ter is 23andMe founder Anne Wo­j­ci­cki (No. 49).

39. WHIT­NEY WOLFE HERD

$575 mil­lion SOURCE: Dat­ing app AGE: 31 • RES­I­DENCE: Austin, TX SELF-MADE SCORE: ❽

Wolfe Herd be­came CEO of on­line dat­ing group Bum­ble (for­merly Mag­icLab) in Novem­ber 2019, af­ter pri­vate eq­uity firm Black­stone bought out its for­mer owner, Rus­sian bil­lion­aire An­drey An­dreev, in a deal that val­ued the busi­ness at $3 bil­lion. The sale came five months af­ter a Forbes in­ves­ti­ga­tion chron­i­cled a toxic and sex­ist cor­po­rate cul­ture at Mag­icLab. (The com­pany, An­dreev and Wolfe Herd de­nied the ma­jor­ity of the al­le­ga­tions.) Bum­ble re­port­edly plans to go pub­lic in 2021. $550 mil­lion SOURCE: Mu­sic AGE: 62 RES­I­DENCE: New York City SELF-MADE SCORE: ❾

The Queen of Pop re­leased Madame X, her 14th stu­dio al­bum and ninth to de­but at No. 1, in June 2019, but had to can­cel more than a dozen shows on her Madame X Tour—fea­tur­ing shows in in­ti­mate the­aters across the U.S., Por­tu­gal, Eng­land and France—due to pro­duc­tion trou­bles, in­juries and the Covid out­break.

41. ANAS­TA­SIA SOARE

$540 mil­lion SOURCE: Cos­met­ics AGE: 62 • RES­I­DENCE: Bev­erly Hills, CA SELF-MADE SCORE: ❾

Born in Ro­ma­nia, she launched her cos­met­ics line in 2000, but the pop­u­lar­ity of prod­ucts from her firm, Anas­ta­sia Bev­erly Hills, has waned. In April, Fitch Rat­ings said it ex­pected rev­enue to fall 30% this year and warned that the com­pany’s cap­i­tal struc­ture—bur­dened by $640 mil­lion of debt—was un­sus­tain­able. Forbes cal­cu­lates that Soare’s net worth has fallen by half since last year. In 2018, pri­vate eq­uity firm TPG ac­quired a mi­nor­ity stake in a deal that val­ued the com­pany at $3 bil­lion.

41. THERESE TUCKER

$540 mil­lion SOURCE: Soft­ware AGE: 59 RES­I­DENCE: Los An­ge­les SELF-MADE SCORE: ❽

Tucker an­nounced in Au­gust that she will step down as CEO of Black­Line, the ac­count­ing-au­to­ma­tion soft­ware com­pany she founded in 2001, and tran­si­tion to ex­ec­u­tive chair in Jan­uary 2021. “There’s a fun­da­men­tal difference in the skill sets re­quired to scale a com­pany to a bil­lion in rev­enue,” Tucker told Forbes at the time. She sold a ma­jor­ity stake in 2013 to pri­vate eq­uity in­vestors but still owns just over 9% of the $289 mil­lion (2019 sales) com­pany.

41. MARY WEST

$540 mil­lion SOURCE: Tele­mar­ket­ing AGE: 74 • RES­I­DENCE: San Diego SELF-MADE SCORE: ❽

She and her hus­band, Gary, founded their first tele­mar­ket­ing com­pany in 1978 from their garage. Af­ter sell­ing that firm two years later, West founded tele­com busi­ness West Corp. in 1986. The cou­ple sold most of their stake in 2006 for $1.4 bil­lion. They have since given more than $400 mil­lion to help im­prove health care for se­niors through non­prof­its in­clud­ing their own West Health. Pri­vate eq­uity firm Apollo ac­quired West Corp. for $5.1 bil­lion in 2017, in­clud­ing debt.

44. DONNA CAR­PEN­TER

$530 mil­lion SOURCE: Snow­boards AGE: 57 RES­I­DENCE: Stowe, VT SELF-MADE SCORE: ❽

Car­pen­ter built snow­board­ing gear and ap­parel gi­ant Bur­ton along­side her late hus­band, Jake Bur­ton Car­pen­ter, who died of tes­tic­u­lar can­cer in 2019. Founded in 1977, the com­pany, with es­ti­mated rev­enues of $300 mil­lion, is cred­ited with launch­ing the mod­ern snow­board and turn­ing a hobby into a main­stream sport. She owns the com­pany and was CEO from 2016 un­til Fe­bru­ary of this year, when she be­came chair­man of the board.

44. LISA SU

$530 mil­lion SOURCE: Semi­con­duc­tors AGE: 51 • RES­I­DENCE: Austin, TX SELF-MADE SCORE: ❽

A Tai­wanese im­mi­grant who stud­ied at the Bronx High School of Science and then MIT, where she got a Ph.D. in elec­tri­cal en­gi­neer­ing, Su has led the dra­matic turn­around of Santa Clara, Cal­i­for­nia–based semi­con­duc­tor firm Ad­vanced Mi­cro De­vices. Since she be­came CEO in 2014, AMD’s shares have surged more than 20-fold to a mar­ket cap­i­tal­iza­tion of $90 bil­lion. The com­pany launched a new slate of high-per­for­mance chips that has reignited growth.

46. VIC­TO­RIA ZOELLNER

$520 mil­lion SOURCE: Hedge funds AGE: 77 • RES­I­DENCE: Alpine, NJ SELF-MADE SCORE: ❽

Zoellner co­founded hedge fund Alpine As­so­ciates Man­age­ment with her late hus­band, Robert, in 1976. The cou­ple started the firm with $400,000 from friends, fam­ily and as­so­ciates. A for­mer port­fo­lio an­a­lyst, Zoellner fo­cused on merger ar­bi­trage at Alpine. She has since re­tired from over­see­ing daily op­er­a­tions but still chairs the firm, which man­ages more than $2 bil­lion in as­sets.

47. HUDA KAT­TAN

$510 mil­lion SOURCE: Cos­met­ics and skin care AGE: 37 • RES­I­DENCE: Dubai SELF-MADE SCORE: ❾

The makeup-artist-turned-blog­ger is chair­woman of Huda Beauty, the $200 mil­lion (est. 2019 rev­enue) cos­met­ics com­pany she founded, and aims to trans­form it into a beauty con­glom­er­ate. In Fe­bru­ary she launched a skin-care line called Wish­ful. In 2017, she sold a mi­nor­ity stake in Huda Beauty to pri­vate eq­uity firm TSG Con­sumer Part­ners in a deal that val­ued the busi­ness at $1.2 bil­lion.

47. KEN­DRA SCOTT

$510 mil­lion SOURCE: Jew­elry AGE: 46 RES­I­DENCE: Austin, TX SELF-MADE SCORE: ❼

On­line sales at her epony­mous jew­elry com­pany helped off­set store clo­sures and keep rev­enue flat at an es­ti­mated $360 mil­lion in the year through July. Scott, who started the com­pany out of a spare bed­room in 2002, now sells her jew­elry at stores in­clud­ing Nord­strom and Bloom­ing­dale’s, plus more than 100 of her own out­lets.

49. ANNE WO­J­CI­CKI

$500 mil­lion SOURCE: DNA test­ing AGE: 47 • RES­I­DENCE: Los Al­tos, CA SELF-MADE SCORE: ❼

Even be­fore the pan­demic, her DNA test­ing com­pany 23andMe had trou­bles, lay­ing off about 100 of its staff, or 14%, in Jan­uary amid a de­cline in sales. The co­founder and CEO, she has been steer­ing the busi­ness into drug dis­cov­ery based on its ge­netic re­search. In Jan­uary, 23andMe li­censed a drug can­di­date cre­ated in-house for the first time, to Barcelona-based Almi­rall. Wo­j­ci­cki was mar­ried to Google co­founder Sergey Brin un­til 2015.

50. JAMIE KERN LIMA

$460 mil­lion SOURCE: Cos­met­ics, skin care AGE: 43 • RES­I­DENCE: Los An­ge­les SELF-MADE SCORE: ❾

In Septem­ber 2019, she stepped down as co-CEO of IT Cos­met­ics, the busi­ness she founded and sold to L’Oréal in a $1.2 bil­lion deal in 2016. She has in­vested some of her pro­ceeds from the sale, which to­taled at least $400 mil­lion, into 17 mostly wom­en­led star­tups. She’s a for­mer morn­ing news an­chor whose book, Be­lieve IT: How to Go from Un­der­es­ti­mated to Un­stop­pable, is set to be pub­lished in Fe­bru­ary.

51. CE­LINE DION

$455 mil­lion SOURCE: Mu­sic AGE: 52 RES­I­DENCE: Las Ve­gas SELF-MADE SCORE: ❽

The singer re­leased Courage, her first chart-top­ping al­bum in 17 years, in Novem­ber 2019, then em­barked on her Courage World Tour. Af­ter 52 sold-out North Amer­i­can shows, she was forced to post­pone more than a dozen con­certs in the U.S. and Canada, plus her en­tire 33stop Euro­pean leg, due to the pan­demic.

52. DONNA KARAN

$450 mil­lion SOURCE: Fash­ion AGE: 72 • RES­I­DENCE: New York City SELF-MADE SCORE: ❽

The cloth­ing de­signer sold her brands and trade­marks to French lux­ury-goods con­glom­er­ate LVMH for $600 mil­lion two decades ago. Ur­ban Zen, her lux­ury life­style com­pany (which also in­cludes the Ur­ban Zen Foun­da­tion), re­cently launched a well­ness pro­gram in­cor­po­rat­ing med­i­ta­tion, breath­ing tech­niques and restora­tive yoga poses for first re­spon­ders and “health-care he­roes” dur­ing the pan­demic.

53. JUDY SHEINDLIN

$445 mil­lion SOURCE: Tele­vi­sion AGE: 77 • RES­I­DENCE: Naples, FL SELF-MADE SCORE: ❽

In March, Sheindlin an­nounced that her re­al­ity court­room show, Judge Judy, will end in 2021 af­ter 25 sea­sons on air. The judge, who earns $47 mil­lion a year (be­fore taxes) from the se­ries, doesn’t plan to hang up her robe just yet: A new show, Judy Jus­tice, is in the works. Re­runs of Judge Judy will con­tinue to air; CBS bought the rights to her library—with at least 5,200 shows—for $100 mil­lion in 2017.

54. ADI TATARKO

$430 mil­lion SOURCE: Home de­sign AGE: 48 • RES­I­DENCE: Palo Alto, CA SELF-MADE SCORE: ❽

Tatarko co­founded Houzz, a home goods and in­te­rior-de­sign web­site that was val­ued at $4 bil­lion in 2017. Since that time, the com­pany has gone through mul­ti­ple rounds of lay­offs, in­clud­ing a re­ported 10% cut of staff in April. Things may be look­ing up, though: In June, Houzz saw a 58% in­crease over the prior year in cus­tomer de­mand for home pro­fes­sion­als who ad­ver­tise on the site.

55. BEY­ONCÉ KNOWLES

$420 mil­lion SOURCE: Mu­sic AGE: 39 RES­I­DENCE: Los An­ge­les SELF-MADE SCORE: ❼

The su­per­star re­turned to the charts this sum­mer thanks to the mu­si­cal film Black Is King, which is based on her al­bum The Lion King: The Gift and pre­miered on Dis­ney+ in July. She also has reen­tered the ap­parel in­dus­try, re­launch­ing her ath­leisure line, Ivy Park, with Adi­das in Jan­uary; the first run re­port­edly sold out in less than three days.

56. NORA ROBERTS

$400 mil­lion SOURCE: Books AGE: 70 • RES­I­DENCE: Boons­boro, MD SELF-MADE SCORE: ❽

The best-sell­ing au­thor has writ­ten more than 220 ro­mance books and a pop­u­lar se­ries of crime nov­els un­der the pen name J.D. Robb. Five new works have been pub­lished just since last year’s list, help­ing add to her wealth, with two more on the way by the end of the year.

56. BAR­BRA STREISAND

$400 mil­lion SOURCE: Mu­sic, film AGE: 78 • RES­I­DENCE: Mal­ibu, CA SELF-MADE SCORE: ❿

Over six decades in show busi­ness, the mul­ti­tal­ented Streisand has amassed a trove of awards (she is one of only a few per­form­ers to win an Emmy, Grammy, Os­car and Tony)—and a for­tune, thanks to her best­selling films, al­bums and tours. In Novem­ber, she will re­lease Walls, her first orig­i­nal al­bum in 15 years.

58. DANIELLE STEEL

$385 mil­lion SOURCE: Books AGE: 73 • RES­I­DENCE: San Fran­cisco SELF-MADE SCORE: ❼

The ro­mance queen, who has sold more than 650 mil­lion books in 69 coun­tries since 1973, has kept pro­duc­ing through­out the pan­demic. Since March, Steel has re­leased The Numbers Game, The Wed­ding Dress and Daddy’s Girls. Her lat­est book, Royal, hit shelves in Au­gust.

59. KARISSA BOD­NAR

$370 mil­lion SOURCE: Cos­met­ics AGE: 31 • RES­I­DENCE: Los An­ge­les SELF-MADE SCORE: ❾

Her Thrive Causemet­ics made the poorly timed de­ci­sion to en­ter re­tail stores for the first time in Novem­ber 2019, part­ner­ing with Ulta Beauty. But the com­pany’s di­rect-to-con­sumer busi­ness has so far kept it afloat dur­ing the pan­demic. Bod­nar pre­vi­ously worked at L’Oréal as a prod­uct de­vel­oper for skin care and cos­met­ics be­fore leav­ing to launch Thrive in 2016 with $100,000 in sav­ings.

59. ELLEN DE­GENERES

$370 mil­lion SOURCE: Tele­vi­sion AGE: 62 • RES­I­DENCE: Santa Bar­bara, CA SELF-MADE SCORE: ❽

The TV host has been un­der fire. Re­ports over the last few months con­tend that she has presided over a toxic work­place—a stark con­trast to the kind per­sona she por­trays on tele­vi­sion. That led to the dis­missal of three ex­ec­u­tive pro­duc­ers and an in­ter­nal in­ves­ti­ga­tion by Warner Me­dia. While there were calls for her to can­cel her syn­di­cated pro­gram—which made her an es­ti­mated $50 mil­lion (be­fore taxes) last year— the 18th sea­son pre­miered in Septem­ber. On the first episode, she apol­o­gized to view­ers and her staff, say­ing she takes re­spon­si­bil­ity for “what hap­pens on my show.”

59. KATH­LEEN HILDRETH

$370 mil­lion SOURCE: Air­plane main­te­nance AGE: 59 • RES­I­DENCE: Aubrey, TX SELF-MADE SCORE: ❽

A West Point grad and ser­vice-dis­abled Army vet­eran, Hildreth helps run M1 Sup­port Ser­vices, which main­tains mil­i­tary air­craft fighter jets such as F-15s and F-16s. M1 Sup­port, which she co­founded in 2003 af­ter be­ing de­ployed around the world as a heli­copter and main­te­nance test pi­lot, pulled in $850 mil­lion in sales in 2019 thanks to its sole cus­tomer: the U.S. gov­ern­ment.

62. LIZ ELTING

$365 mil­lion SOURCE: Trans­la­tion ser­vices AGE: 54 • RES­I­DENCE: New York City SELF-MADE SCORE: ❽

Elting co­founded trans­la­tion com­pany Tran­sPer­fect in 1992 from her col­lege dorm room, but left in 2018 af­ter pock­et­ing $385 mil­lion (pre­tax), end­ing a long-run­ning bat­tle with Phil Shawe, her co­founder and ex-fi­ancé. Her El­iz­a­beth Elting Foun­da­tion—fo­cused on pub­lic health and ed­u­ca­tion with the aim of “lift­ing up women and other marginal­ized peo­ple”—has put more than $1 mil­lion into its re­cently launched Halo Fund, which is pro­vid­ing money for Covid-19 re­search and relief.

62. TAY­LOR SWIFT

$365 mil­lion SOURCE: Mu­sic AGE: 30 • RES­I­DENCE: Nashville, TN SELF-MADE SCORE: ❽

Af­ter can­cel­ing her 2020 tour due to the pan­demic, Swift dropped a sur­prise al­bum, Folk­lore, in July. It moved 846,000 units in its first week, be­com­ing her sev­enth record to top the Bill­board charts. She’s also stream­ing on Net­flix: Miss Amer­i­cana, a doc­u­men­tary about her life, pre­miered in Jan­uary at the Sun­dance Film Fes­ti­val and out­lines her jour­ney to­ward be­com­ing more po­lit­i­cally ac­tive.

64. KA­T­RINA LAKE

$360 mil­lion SOURCE: On­line re­tail AGE: 37 • RES­I­DENCE: San Fran­cisco SELF-MADE SCORE: ❽

Lake has come a long way since she started on­line shop­ping ser­vice Stitch Fix out of her Cam­bridge, Mas­sachusetts, apart­ment in 2011 while com­plet­ing a Har­vard MBA. Rev­enue dropped 9% in the quar­ter ended May 2 but then in­creased 3% in the quar­ter through Au­gust 1. Stitch Fix added 104,000 new cus­tomers in the most re­cent quar­ter, bring­ing its to­tal to 3.5 mil­lion.

65. SO­NIA GARD­NER

$330 mil­lion SOURCE: Fi­nance AGE: 58 • RES­I­DENCE: New York City SELF-MADE SCORE: ❽

Gard­ner co­founded the in­vest­ment firm Av­enue Cap­i­tal Group with her brother Marc Lasry, who is now a bil­lion­aire, in 1995. She serves as pres­i­dent of the com­pany, which man­ages nearly $10 bil­lion in debt. The firm closed a $400 mil­lion im­pact in­vest­ing fund ear­lier this year and is cur­rently rais­ing its in­au­gu­ral ven­ture cap­i­tal fund.

65. NI­C­HOLE MUS­TARD

$330 mil­lion SOURCE: Per­sonal fi­nance AGE: 47 • RES­I­DENCE: Orinda, CA SELF-MADE SCORE: ❾

The Credit Karma co­founder and chief rev­enue of­fi­cer put her­self through col­lege, then started work­ing in fi­nan­cial plan­ning. In 2007, she launched Credit Karma with two oth­ers from an of­fice above a San Fran­cisco bar. The site—which shows cus­tomers their credit scores, of­fers free tax-prepa­ra­tion soft­ware and more—has 100 mil­lion mem­bers. In Fe­bru­ary, In­tuit agreed to buy the com­pany for $7.1 bil­lion in cash and stock; the deal had not closed as of Septem­ber.

65. MAR­TINE ROTHBLATT

$330 mil­lion SOURCE: Phar­ma­ceu­ti­cals AGE: 66 • RES­I­DENCE: Satel­lite Beach, FL SELF-MADE SCORE: ❽

In Au­gust, pub­licly traded United Ther­a­peu­tics, led by Rothblatt, sub­mit­ted an FDA ap­pli­ca­tion for ap­proval of its drug Ty­vaso to treat a type of pul­monary hy­per­ten­sion. She co­founded satel­lite-ra­dio firm Sir­ius XM but moved into biotech in 1996 af­ter her daugh­ter Je­n­e­sis was di­ag­nosed with pul­monary hy­per­ten­sion at age 9 and given just years to live; she is now 36.

68. CLAIRE HUGHES JOHNSON

$325 mil­lion SOURCE: Pay­ments soft­ware AGE: 48 RES­I­DENCE: Mil­ton, MA SELF-MADE SCORE: ❽

Stripe’s chief op­er­at­ing of­fi­cer joined the pay­ments startup, now val­ued by pri­vate in­vestors at $36 bil­lion, in 2014, when it had just over 160 em­ploy­ees and only a few sales and mar­ket­ing em­ploy­ees. She started her busi­ness ca­reer in con­sult­ing, then moved to Google, where her roles in­cluded run­ning the busi­ness side of its self-driv­ing unit.

68. PLEAS­ANT ROW­LAND

$325 mil­lion SOURCE: Amer­i­can Girl dolls AGE: 79 • RES­I­DENCE: Madi­son, WI SELF-MADE SCORE: ❽

The for­mer ele­men­tary school teacher cre­ated the Amer­i­can Girl line of his­tor­i­cal dolls and books, then sold it to Mat­tel for $700 mil­lion in 1998. Through her Row­land Read­ing Foun­da­tion, she cre­ated Su­perkids, a phon­ics-based lit­er­acy pro­gram that she sold to chil­dren’s pub­lisher High­lights for Chil­dren for an undis­closed sum in 2015.

70. SUSAN WAG­NER

$315 mil­lion SOURCE: Black­rock, Inc. AGE: 59 RES­I­DENCE: Mount Kisco, NY SELF-MADE SCORE: ❽

The long­time Black­Rock ex­ec­u­tive, who helped co­found the in­vest­ment man­age­ment be­he­moth in 1988, re­tired as vice chair­man of the firm in 2012 but still sits on its board. She’s also on the boards of Ap­ple and Burlingame, Cal­i­for­nia–based health-tech firm Color Ge­nomics.

71. LYNDA WEINMAN

$310 mil­lion SOURCE: On­line ed­u­ca­tion AGE: 65 • RES­I­DENCE: Mon­tecito, CA SELF-MADE SCORE: ❽

The for­mer web-de­sign teacher sold Lynda .com, an on­line-learn­ing web­site with more than 250,000 video tu­to­ri­als, for $1.5 bil­lion in cash and stock to LinkedIn in 2015. Weinman stepped down as ex­ec­u­tive chair­man be­fore Mi­crosoft bought LinkedIn for $26 bil­lion the fol­low­ing year. She has pro­duced some 20 films through An­other Chap­ter Pro­duc­tions, in­clud­ing Emmy-win­ning doc­u­men­tary The Apollo, about the iconic Har­lem the­ater.

72. JESSICA ICLISOY

$290 mil­lion SOURCE: Baby prod­ucts AGE: 54 • RES­I­DENCE: Los An­ge­les SELF-MADE SCORE: ❽

Through­out the months of the pan­demic, sales of Cal­i­for­nia Baby’s hand san­i­tizer have surged. It’s all made in a fa­cil­ity that Iclisoy—who founded Cal­i­for­nia Baby in 1990—owns in down­town Los An­ge­les. Iclisoy still owns 100% of the or­ganic baby prod­ucts busi­ness, which has es­ti­mated rev­enues of $115 mil­lion.

72. GWYNNE SHOTWELL

$290 mil­lion SOURCE: SpaceX AGE: 56 RES­I­DENCE: Los An­ge­les SELF-MADE SCORE: ❻

Em­ployee No. 11 at Elon Musk’s SpaceX, Shotwell is pres­i­dent and chief op­er­at­ing of­fi­cer of the com­mer­cial space ex­plo­ration com­pany. This year, SpaceX has launched about 600 satel­lites for its in­ter­net prod­uct, Star­link, and fer­ried two NASA astro­nauts to the In­ter­na­tional Space Sta­tion in May—then raised an­other $1.9 bil­lion in fund­ing in Au­gust, at a $46 bil­lion val­u­a­tion. Forbes es­ti­mates that Shotwell owns just un­der 1% of SpaceX.

74. JAN­ICE BRYANT HOWROYD

$285 mil­lion SOURCE: Staffing AGE: 68 • RES­I­DENCE: Las Ve­gas SELF-MADE SCORE: ❾

Bryant Howroyd is founder and CEO of work­force so­lu­tions and tem­po­rary staffing provider Ac­tOne Group, which claims to have more than 17,000 clients in 19 coun­tries. Her net worth is down about $100 mil­lion com­pared to a year ago amid a staffing-in­dus­try slump due to the coronaviru­s. In Au­gust 2019, Bryant Howroyd re­leased her lat­est book, Act­ing Up, in which she shares lead­er­ship ad­vice.

74. PA­TRI­CIA MILLER

$285 mil­lion SOURCE: Ac­ces­sories AGE: 81 • RES­I­DENCE: Fort Wayne, IN SELF-MADE SCORE: ❽

Miller re­tired from the board of Vera Bradley in Au­gust 2019, nearly four decades af­ter found­ing the vi­brant bag-and-ac­ces­sory brand with Bar­bara Bradley Baek­gaard (No. 86). The two women, then neigh­bors, started out with $500 and a ping-pong ta­ble as a workspace. She and her hus­band share a nearly 17% stake in the pub­licly traded com­pany, whose sales in the quar­ter through Au­gust 1 rose 10% from the prior year de­spite the pan­demic, thanks to e-com­merce sales dou­bling and rev­enue from bracelet brand Pura Vida, of which it ac­quired a ma­jor­ity stake in 2019.

76. VERA WANG

$270 mil­lion SOURCE: Fash­ion de­sign AGE: 71 • RES­I­DENCE: New York City SELF-MADE SCORE: ❼

Best known for her iconic wed­ding dress col­lec­tions, Wang has de­signed for a slew of A-list celebri­ties in­clud­ing Vic­to­ria Beck­ham, Kim Kar­dashian West and Ali­cia Keys. She was the youngest editor of Vogue and worked as a de­sign di­rec­tor for Ralph Lau­ren be­fore launch­ing her own bridal line in 1990 af­ter plan­ning her own wed­ding. Her net worth is down this year due to the hit to the wed­ding in­dus­try caused by the coronaviru­s.

77. RESHMA SHETTY

$260 mil­lion SOURCE: Biotech­nol­ogy AGE: 40 • RES­I­DENCE: Bos­ton SELF-MADE SCORE: ❽

Shetty co­founded Ginkgo Bioworks along with three fel­low Ph.D.s from MIT—in­clud­ing her now hus­band, Barry Can­ton— and pro­fes­sor Tom Knight. One of the ear­li­est syn­thetic bi­ol­ogy star­tups, Ginkgo’s goal was to cre­ate tools to help sci­en­tists do their work faster and eas­ier. With min­i­mal fund­ing to start, they bought lab equip­ment off eBay. To­day Ginkgo is worth $4.9 bil­lion, ac­cord­ing to PitchBook, with back­ers that in­clude Bill Gates’ in­vest­ment arm, Cas­cade In­vest­ment, and mu­tual fund firm T. Rowe Price.

78. TONI KO

$255 mil­lion SOURCE: Cos­met­ics AGE: 47 • RES­I­DENCE: Los An­ge­les SELF-MADE SCORE: ❾

She sold NYX Cos­met­ics, the col­or­ful and af­ford­able makeup brand she founded in 1999 with seed money from her fam­ily, to L’Oréal for $500 mil­lion in 2014. Since then, she has in­vested more than $120 mil­lion in Los An­ge­les–area com­mer­cial real es­tate, which has de­clined in value since the pan­demic emerged. Last fall she launched a new com­pany, Be­spoke Beauty Brands.

78. KELLY STECK­EL­BERG

$255 mil­lion SOURCE: Zoom AGE: 53 RES­I­DENCE: San Jose, CA SELF-MADE SCORE: ❻

Steck­el­berg logged two decades work­ing in fi­nance for com­pa­nies such as Cisco’s We­bex and ran dat­ing app Zoosk be­fore join­ing Zoom Video Com­mu­ni­ca­tions as chief fi­nan­cial of­fi­cer in late 2017—in time to pre­pare the video­con­fer­ence com­pany’s April 2019 IPO. The stock has soared dur­ing the pan­demic, as has Zoom use for work-from-home meet­ings and so­cial gath­er­ings. Most of her net worth lies in Zoom stock op­tions.

80. THERESA PAN

$250 mil­lion SOURCE: Fiber op­tics AGE: 74 • RES­I­DENCE: Mil­pi­tas, CA SELF-MADE SCORE: ❽

Pan, an im­mi­grant from Tai­wan, co­founded fiber-op­tic com­po­nents firm E-Tek Dy­nam­ics with her hus­band, Jing Jong Pan, in 1983. In 2000 the com­pany merged with fiber-op­tics firm JDS Uniphase in a $15 bil­lion trans­ac­tion that landed both Pan and her hus­band on The Forbes 400 at a $1.8 bil­lion net worth. Shares of JDS soon plum­meted, knock­ing her off the list in 2001. Pan now heads the Dy­namic Foun­da­tion, which helps build and ren­o­vate schools in ru­ral China.

80. CATHIE WOOD

$250 mil­lion SOURCE: Money man­age­ment AGE: 64 • RES­I­DENCE: Wil­ton, CT SELF-MADE SCORE: ❽

She founded Ark In­vest­ment Man­age­ment, a $29 bil­lion (as­sets) firm ded­i­cated to in­vest­ing in a va­ri­ety of dis­rup­tive tech­nolo­gies in­clud­ing self-driv­ing cars, DNA se­quenc­ing, gene edit­ing and space ex­plo­ration. Her flag­ship $8.6 bil­lion Ark In­no­va­tion ETF, up 75% in 2020, is one of the best-per­form­ing funds in the world. (See story, page 42.)

82. BELINDA JOHNSON

$245 mil­lion SOURCE: Airbnb AGE: 53 • RES­I­DENCE: Red­wood City, CA SELF-MADE SCORE: ❻

Johnson stepped down as Airbnb’s chief op­er­at­ing of­fi­cer in March, just be­fore the coronaviru­s dev­as­tated the home-ren­tal com­pany. Airbnb’s val­u­a­tion was slashed to $26 bil­lion in April, and it laid off 25% of its staff in May. Johnson, who was the com­pany’s first ex­ec­u­tive hire in 2011, still sits on its board.

83. SER­ENA WIL­LIAMS

$225 mil­lion SOURCE: Ten­nis AGE: 39 RES­I­DENCE: Palm Beach Gar­dens, FL SELF-MADE SCORE: ❾

Her $94 mil­lion in ca­reer prize money is more than twice as much as any other fe­male ath­lete, but the 23-time Grand Slam cham­pion has earned three times as much (pre­tax) from en­dorse­ments and ap­pear­ances. Through her fund, Ser­ena Ven­tures, she has in­vested in more than 50 star­tups since 2014; 60% are com­pa­nies founded by women and mi­nori­ties, in­clud­ing mom-fo­cused ex­er­cise busi­ness Every Mother.

84. SUZY BATIZ

$215 mil­lion SOURCE: Bath­room spray AGE: 56 • RES­I­DENCE: Dal­las SELF-MADE SCORE: ❿

Her Poo-Pourri quickly piv­oted dur­ing the pan­demic, launch­ing a line of hand san­i­tiz­ers to com­ple­ment its sprays that com­bat toi­let and shoe odor. That helped rev­enue grow more than 15% in the year through July. (Rev­enue hit $63 mil­lion in 2018.) Batiz went through two bank­rupt­cies be­fore launch­ing Poo-Pourri in 2007.

84. SARAH FRIAR

$215 mil­lion SOURCE: Mo­bile pay­ments AGE: 47 • RES­I­DENCE: Ross, CA SELF-MADE SCORE: ❻

Friar, who hails from North­ern Ire­land, be­came CEO of neigh­bor­hood-fo­cused so­cial net­work Nextdoor in late 2018, af­ter work­ing as a soft­ware an­a­lyst at Gold­man Sachs, in fi­nance at Sales­force and, for six years, as chief fi­nan­cial of­fi­cer of pay­ments firm Square. In June, fol­low­ing Nextdoor user complaints about racial pro­fil­ing and racist re­marks on the site, Friar wrote a blog post apol­o­giz­ing and promis­ing to strengthen mod­er­a­tion of users’ posts.

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