Forbes

IT AIN'T EASY.

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Changing business practices is hard. Changing mindsets is harder. We get it. Asking people to set up shop with an eye to the bigger picture is a huge ask. So is expecting someone with a family to shop for something other than price. But the choices that we make and the questions that we ask have an impact: Every time a customer says, “where is it made?” a clerk hears the question. Eventually, so does the boss. The laws of supply and demand will do the rest. When we demand more domestic making, the supply of benefits to all of us will begin to freely flow.

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