COLE MASON
Age: 25 Cofounder and CEO, Pearpop
Everyone has his price, and Pearpop can prove it. This auction site, cofounded by former fashion model Mason and talent manager Guy Oseary, lets social media users bid on collaborations with top talent. A TikTok comment from Snoop Dogg starts at $250, while a video from the DJ Marshmello goes for at least $25,000. Pearpop also has celebrity investors: Amy Schumer, Diddy and Kevin Hart have all contributed to the $20 million the Los Angeles–based startup has raised. “Before Pearpop, there was no way to get someone to collaborate with you at the level of Snoop Dogg,” Mason says. “I just wanted to give everyone access.”