Age: 29 Founder & CEO, Helaina
Infant formula has seen little change in the past 40 years, despite being a $50 billion global market. While most faux breast milk contains processed ingredients, corn syrup and gums, Katz is using yeast and fermentation to rapidly produce milk that replicates the exact proteins found in actual human milk. “If we can be advancing alternative meat and alternative milk using technologies like precision fermentation, this category deserves that same innovation,” says Katz, whose passion for food began at age 14, when she first entered Food Network competitions. The prerevenue company raised $25 million in venture capital and is now aiming for the majority of American mothers who use formula.