“Getting into the Room”
HACR has built a reputation for making opportunities to engage with potential partners and supporters in the US and abroad, both to deliver its message about the value of Hispanic inclusion directly to the CEOs and to influence conversations in the spaces that have historically lacked diversity. Four years ago, Wilson showed up at the World Economic Forum in Davos, Switzerland, and made a name for himself by asking questions at panel discussions—he calls it “disruptive tactics—getting into the room.”
“Just because corporate executives go overseas,” Wilson explains, “doesn’t mean they can stop thinking about their commitment to diversity and inclusion.” Now he is invited to meetings and to serve on panels, and, reports Portalatin, “He even sponsors panels. He’s earned influence with a more global audience.”
Over the last two years HACR has added the Milken Institute Global Conference, the Aspen Ideas Festival, the Cannes Lions International Festival of Creativity and the Code Conference to its engagement strategy. “Our goal,” reports Wilson, “is to be visible and vocal where the executive decision makers are, so we are talking to those who need to hear from us about why advancing Hispanic inclusion is important to every single company.”