PERIOD PROS

A better cycle with the Forbes 30 Under 30, in 30 words or less.

Jamie Norwood 29 COFOUNDER, STIX

Her reproductive-health brand (with $7 million funding) sells pregnancy, ovulation, UTI tests online to 100,000-plus customers. Post–Roe v. Wade, Stix gives needy women its morningafter pill at no cost.

Bunny Ghatrora 28 COFOUNDER, BLUME

Puberty problems? Blume creates all-natural pads, tampons, deodorant, face wash and acne treatment for young women’s changing bodies. The company has raised $5 million at a $14 million valuation.

Claire Coder 25 FOUNDER, AUNT FLOW

Millions of menstruators, breathe easy. Google, Netflix and 500 other companies pay Columbus, Ohio–based Aunt Flow to stock 17,000 bathrooms with free tampon and pad dispensers. Funding: $13 million.

Greta Meyer 25 Amanda Calabrese 25 COFOUNDERS, SEQUEL

These Stanford-educated engineers are using $5 million in funding to reinvent the tampon with a spiral design that absorbs more evenly. FDA approval is expected this year.