Franchising Magazine USA

Feature Article

A lot of businesses nowadays do not have a stable location as a place of business. In the modern world, it’s easy to change traditiona­l business to suit the needs and demands of the American public.

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“A mobile businesses is one of the most easily accessible franchise options for those interested in a small start up with a lower investment fee.”

“There are now festivals, concerts, food competitio­ns focused on the growing fad of food trucks. What was once a quick fix for hunger now includes higher end options, with real meals being served on the street.”

As more people are opting for convenienc­e, and willing to pay for time saving services, the franchise world has opened its doors to new opportunit­ies. Using technologi­cal advancemen­ts to work with people in different manners and widen options to appease many, franchisin­g has adjusted easily to new age ideas. A mobile business is one of the most easily accessible franchise options for those interested in a small start up with a lower investment fee. Without a location or sometimes many employees, the fees and operation expectatio­ns are lower. Mobile businesses are a great opportunit­y to create your own schedules accordingl­y and create a decent work life balance that is truly the business owner’s ultimate goal. There were over 28 billion small businesses in the US in 2017 - some of those mobile business options. The benefit of starting a small business as a franchise has numerous benefits. A franchise is an ideal option in this case, because a list of clients may come along with the investment, as well as name brand usage and reputation. Most franchises offer marketing and tech support, while ongoing training and set up. Running one’s own small business would require a lot of time, effort and resources, while in the case of a franchise, an owner can easily step away from the business and likely have it run by a few employees. The support and expertise of a franchisor, allows investors to create a more balanced schedule with more personal freedom. The mobile franchise offers a variety of opportunit­ies for franchisee­s to considerth­e choices allows owners to play to their strengths or pursue a business passion that they always dreamed about.

Food Trucks

The and trendy food truck in the has last become couple more years. popular Most cities fill their streets with hot dogs, scones, burgers, perogies straight from the van. There are now festivals, concerts, food competitio­ns focused on the growing fad of food trucks. What was once a quick fix for hunger now includes higher end options, with real meals being served on the street. This allows franchisor­s to choose their destinatio­n, work with employees to best fit their their lifestyle and also network connection­s with other local businesses for further profit. The downside of a trending business is the idea that it could eventually lose traction and interest. A franchise tends to have a stable reputation before setting up for business, with support a small food truck could be profitable and easy to manage. For those interested in the festival and concert lifestyle, they could run the franchise on the ground themselves and enjoy all the extra bonuses that come with it.

Social Media

Social Media platforms have become a part of everyday business – a free marketing tool that can gain customers through following. Though it’s free and accessible, it’s not always easy to navigate for a lot of businesses. In 2017 it was calculated that 90% of US businesses use social media for marketing purposes (Statista.ca) and that number continued to climb. Social media assistance tends to be outsourced by most companies to get the job done. This provides a new opening for franchises, social media businesses focused on communicat­ions and marketing work for other companies and flood their pages and keep their content up to date. Some franchisee­s interested in this field would potentiall­y have a background in social media, but digital marketing expertise would not be necessary for success or profit. A franchise would offer a roster of clients and branding keeping business simple and easy.

Household Services

People used to have the time and space to tend to a lot of the common household chores and upkeep. Nowadays, there are long rush hours, afterschoo­l activities, and ongoing events so time is less

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