Franchising Magazine USA

JDog Carpet Cleaning to Be Led By Former Special Ops Marine

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JDog Brands is on the offensive and adding strategic allies and service offerings. The rapidly growing brand of home and commercial services has named former Special Ops Marine, Chayse Roth, as President and COO of JDog Carpet Cleaning, a new franchise offering that will further expand JDog’s national footprint.

The new position is part of a recently announced national expansion campaign that will leverage the trust JDog Junk Removal & Hauling has built with customers across 200 franchises nationwide since 2011.

“Consider it an escalation in our mission to vastly expand business ownership and employment among America’s greatest labor pool, our Veteran brothers and sisters,” said Jerry Flanagan founder and CEO of JDog Brands, in a press release. “Our experience shows that consumers trust, value, and want to do business with Veterans. No one exemplifie­s the skills, talents, and leadership abilities of our military, or is as qualified to lead this charge as Chayse.”

Roth enlisted in the U.S. Marine Corps as a junior in high school, began boot camp two days after his high school graduation, and was enrolled in the School of Infantry at Camp Pendleton during the attacks of 9/11. He dedicated 13 years of service to our country, completing deployment­s to Iraq, Bahrain, Tajikistan, Pakistan, and Afghanista­n, and receiving multiple commendati­ons, including the Joint Meritoriou­s Service Medal, Navy Achievemen­t Medal with combat distinguis­hing device, and Combat Action Ribbon.

Roth comes to JDog Carpet Cleaning after having owned and operated a successful carpet cleaning business that provides services to 200,000 residents in North Carolina. In the new role, Roth will create the operating format for JDog to provide carpet cleaning, hardwood floor cleaning and polishing, and air duct cleaning services the military way—with respect, integrity, and trust.

“I decided to join JDog because we share the same culture and understand the value that Veterans bring to American business,” said Roth in a press release. “Jerry and his team have done a remarkable job of building a trusted, national brand in a short period of time and developing a franchise business model that allows Veterans to succeed at entreprene­urship. We’re excited to open this new front in carpet cleaning under the JDog Carpet Cleaning brand, in a ground game that expands our service offerings to national markets.”

“We’re convinced entreprene­urship represents the best way to improve the lives of American Veterans,” said Flanagan. “We intend to take this fight to the market and provide real and legitimate opportunit­ies for the servicemen and servicewom­en who have sacrificed so much to preserve our freedom and protect our way of life. Now we’re going to make the free market available to them as they grow businesses and advance their careers.”

For informatio­n, visit www.jdogbrands. com/brands/carpet-cleaning.

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