Sweet Stuff

During these uncertain times, golf has awoken as one of the few sport activities that offers relative safety and relief from boredom due to the Covid pandemic. This is going to continue in the New Year!

The most recent numbers are in and Golf Datatech is reporting almost a 26% jump in rounds played versus a year ago. Golf retailers are having extremely successful times, primarily because of increased rounds of golf and for some, finding they have more discretionary income due to eating out less and less consumption of gasoline.

Here are some of our favorite new products that any golfer is going to enjoy.

Club Champion Dials in Your Game

For those wanting to get the most out of their abilities, a club fitting by Club Champion might just be the ticket for improvement in 2021. With over 45,000 hittable club head and shaft combinations, Club Champion offers everything a golfer could want at their more than 74 locations nationwide.

“We have everything a golfer needs to gain distance and lower scores. We’re sort of like a candy store for golfers,” said Nick Sherburne, Club Champion’s founder. “From the moment you book an appointment, you’re immersed in this Tour-level experience that allows you a peek into a professional golfer’s life, with every club imaginable at your fingertips.”

Club Champion’s unique approach is brand agnostic; they focus on the golfer and not the manufacturer. This tactic allows them to give each customer a unique and informative experience that renders real results on the course. Speaking of results, a Golf Digest study found that eight out of nine Club Champion custom-fit golfers lowered their scores by as much as six strokes per-round and added an average of 21 yards off the tee.

Club fittings are not a new concept--but offering a professional experience for amateur golfers is a relatively recent upgrade to an outdated practice. Golfers have always been able to visit local pros or retailers who have one or two fitting carts provided by club manufacturers. With this approach, golfers are unable to mix and match across brands to determine their ideal combinations. True customization just is not possible outside of custom fittings, which is where Club Champion comes in.

Using cutting-edge technology, Club Champion master fitters are able to analyze a golfer’s swing and match them to clubs that maximize their strengths. For those serious about the sport, this game-changing experience will provide insight into one’s swing mechanics and enhance their experience on the course.

For more information about custom club fitting and Club Champion’s process, please visit: www.clubchampiongolf.com.