Hamilton Journal News

Freddy’s debuts in Fairfield with trademark custard, steakburge­rs

Fast-casual restaurant opened Tuesday on South Gilmore.

- By Michael D. Pitman Staff Writer

FAIRFIELD — Fairfield residents and visitors now can get one of Freddy’s Frozen Custard and Steakburge­rs’ famous creations.

Freddy’s is the latest chain restaurant to open along the busy Fairfield South Gilmore Road corridor that sees about 35,000 vehicles a day, and that has city officials “pretty excited,” said Mayor Mitch Rhodus.

South Gilmore has slowly evolved over the years with redevelopm­ent projects — the much-discussed former Forest Fair Mall being the most prominent — and new developmen­t projects, such as the planned Mercy Health-Fairfield expansion for the corner of Mack and South Gilmore.

The new Freddy’s is at 6225 S. Gilmore Road and along the Winton Road/South Gilmore corridor, next to Meijer and just north of Interstate 275 and the city’s border with Forest Park. It’s the third franchise to open in what’s known as the Meijer-Gilmore PUD since 2019.

Chick-fil-A opened in 2019, and Dunkin’ Donuts opened in 2021.

Developmen­t Services Director Greg Kathman called this opening a “substantia­l investment in our community. We anticipate that this location will be quite successful.”

Freddy’s is a fast-casual concept and known for its cookedto-order steakburge­rs made with lean 100% ground beef, all-beef hot dogs, crispy shoestring fries and frozen custard treats made with freshly churned chocolate or vanilla frozen custard.

“The steady flow of traffic on Gilmore Road makes it a great fit for Freddy’s,” said franchise owner Dominic Gatta, CEO of D J Hospitalit­y Group. “We look forward to being a convenient dining option for travelers along I-275, as well as those looking for a quick place to eat after shopping at our retail neighbors.”

Gatta said the city of Fairfield has been “great to work” with

Freddy’s

through the developmen­t process, from constructi­on to opening.

The Fairfield location is D J Hospitalit­y Group’s 15th Freddy’s across the state “with many more planned,” Gatta said, adding that it’s special to be “part of the community.”

“This isn’t just a team, you’re building a family, you’re becoming part of that community,” he said on opening day Tuesday morning. “It’s great to see everyone smiling, opening day is just great.”

There are more than 500 Freddy’s locations nationwide. This is the first in the Cincinnati-Dayton region for D J hospitalit­y. There are several Freddy’s locations in southwest Ohio owned by other franchisee­s, the closest to Fairfield being in West Chester Twp.

“Freddy’s is known as a better burger restaurant,” said Gatta. “We provide high-quality, cooked-to-order menu items in a fun and comfortabl­e environmen­t. When you walk in, you can expect a warm greeting, and you’ll experience genuine hospitalit­y we call the ‘Freddy’s Way.’ Our menu is customizab­le, and many of our regular guests enjoy crafting the perfect dish of custard with their favorite toppings.”

Though Rhodus said he still seeks a steakhouse to open in Fairfield, something he campaigned on in the 2022 election, he joked Freddy’s

steakburge­rs partially counts as a campaign promise fulfilled.

The Freddy’s project received city approval in 2022 for a restaurant with an outdoor patio and drivethru window. They broke ground for the new store in March 2023, and the finished building is 2,198 square feet that can seat 56 guests in addition to the drive-thru and carry-out service.

Mobile ordering through the Freddy’s app and website is also available, and they’ll operate 10:30 a.m. to 10 p.m. Sundays to Thursdays and 10:30 a.m. to 11 p.m. Fridays and Saturdays.

Freddy’s Frozen Custard and Steakburge­rs was founded in Wichita, Kansas, in 2002, and was No. 23 on Fast Casual’s Top 100 Movers and Shakers, No. 70 on Entreprene­ur’s Franchise 500, No. 78 on Entreprene­ur’s 2023 Fastest-Growing Franchises.

 ?? NICK GRAHAM / STAFF ?? Chace Baxter takes the first order from Terrell Cooper at Freddy’s Frozen Custard and Steakburge­rs on opening day Tuesday in Fairfield.
NICK GRAHAM / STAFF Chace Baxter takes the first order from Terrell Cooper at Freddy’s Frozen Custard and Steakburge­rs on opening day Tuesday in Fairfield.
 ?? NICK GRAHAM / STAFF ?? Freddy’s Frozen Custard and Steakburge­rs opened Tuesday in front of Meijer on South Gilmore Road in Fairfield.
NICK GRAHAM / STAFF Freddy’s Frozen Custard and Steakburge­rs opened Tuesday in front of Meijer on South Gilmore Road in Fairfield.
 ?? NICK GRAHAM / STAFF ?? There are more than 500 Freddy’s locations nationwide. The first one in Fairfield opened Tuesday.
NICK GRAHAM / STAFF There are more than 500 Freddy’s locations nationwide. The first one in Fairfield opened Tuesday.
 ?? NICK GRAHAM / STAFF ?? Freddy’s, with its customizab­le menu, was founded in Wichita, Kansas, in 2002.
NICK GRAHAM / STAFF Freddy’s, with its customizab­le menu, was founded in Wichita, Kansas, in 2002.

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