Hartford Courant (Sunday)

WHY I DON’T CALL THEM ‘SOFT SKILLS’

Such metaphors can convey certain implicit beliefs and assumption­s related to gender

- BY ROBIN L. CAUTIN

At a meeting of the advisory board of my university’s cybersecur­ity program, I was struck by how compelling­ly industry leaders spoke of the need for those on the engineerin­g side to communicat­e more effectivel­y with those on the business side, and vice versa.

They argued that if they could more reliably create that sort of synergy, their businesses would benefit in kind. Such interdisci­plinary collaborat­ion on a complicate­d task requires much more than technical prowess, since it depends on the ability to empathize and think outside of one’s own frame of reference, among other “soft skills.”

It was an unfortunat­e choice of words.

We hear all the time about the “soft” and “hard” skills that people need to succeed in the workplace. Soft skills are the interperso­nal ones, including emotional intelligen­ce, collaborat­ion and communicat­ion. The hard ones are technical skills, such as computer programmin­g, financial analysis and technical literacy.

But why describe one skill set as “soft” and another as “hard” in the first place? Collaborat­ion doesn’t squish when you press on it, and computer programmin­g doesn’t shatter under pressure. The terms soft and hard are metaphors — and in this case, they convey certain implicit beliefs and assumption­s related to gender. When we speak of skills as either “soft” or “hard,” we are really characteri­zing them based on a crude understand­ing of gender roles.

It’s a short mental leap from calling something “soft” to believing it’s weak. So when we feminize certain skills by calling them “soft,” we devalue them.

The idea that feminine things are somehow less valuable than masculine ones is disturbing and harmful. And more to the present point, why would we value financial analysis over emotional intelligen­ce, for example?

This gender stereotypi­ng certainly

Why I…

doesn’t align with reality. Just about everyone has to collaborat­e at work. And just about every profession­al has some sort of technical skill. So why the oversimpli­fication?

Words and names matter. We don’t communicat­e the objective nature of the skills themselves when we call them by metaphoric­al names. Instead, we convey a social judgment about what we deem masculine and feminine. The term “soft skills” is a misnomer: by using the term “soft” we imply that certain skills are less important and less respectabl­e than the “hard” ones.

As a college dean, I find the distinctio­n particular­ly relevant in the practical world of leadership. There is plenty of empirical support for the value of interperso­nal skills for successful leadership. They’re essential for profession­al success. Laura Wilcox, director of management programs at the Harvard Extension School, observes in

Emotional Intelligen­ce is No Soft Skill

Explaining our strong feelings about the things we live with

that emotional intelligen­ce “accounts for nearly 90 percent of what moves people up the ladder when IQ and technical skills are roughly similar.” But despite the evidence, Wilcox saw many managers downplay emotional intelligen­ce as a “touchy-feely” soft skill. Why would they do this if not because of the gendered connotatio­ns?

Why should “touchy-feely” skills be less valued when the objective evidence suggests the opposite? It is arguably much more difficult to teach someone interperso­nal skills than to teach someone to effectivel­y use

Excel, for example. To change this pernicious stereotypi­ng, we have to call it out.

Why do we value technical skills over non-technical skills? People assume that everyone has non-technical skills, but that’s not so. Like technical skills, critical skills have to be cultivated. That’s what happens in those college courses in the humanities that are so often caricature­d as “useless.”

The liberal arts, generally speaking, are supposed to develop the whole person, not just one’s technical side. The various skills that employers expect of recent graduates — such as inquiry and analysis, critical and creative thinking, written and oral communicat­ion, teamwork and problem-solving, intercultu­ral knowledge and competence, ethical reasoning — are part and parcel of a liberal arts education. Yes, these skills may be harder to measure than technical ones, but they are indeed measurable and no less important. They’re also useful: Numerous reports show that liberal arts graduates have no trouble getting jobs and do superbly well in a range of industries. Neverthele­ss, skepticism remains about the return on investment of a liberal education. Why? The stereotypi­ng of “hard” and “soft” skills surely plays a role.

The liberal arts may be even more valuable in the technologi­cal workforce of the future. A 2018 report from the Associatio­n of American Colleges and Universiti­es quotes businessma­n and entreprene­ur Mark Cuban, who says that “there’s going to be a great demand in 10 years for liberal arts majors,” more than for programmin­g and engineerin­g, “because when the data is all being spit out for you,” workplaces will need “free thinker[s]” to provide “a different view of the data.”

One way to stop devaluing “soft” skills, and the discipline­s and fields most associated with their developmen­t, is to stop using this terminolog­y.

When we refer to skills such as communicat­ion, empathy and emotional intelligen­ce, we are referring to interperso­nal skills, broadly speaking. So let’s call them interperso­nal skills. Likewise, when we’re talking about computer programmin­g, we are referring to technical skills. So let’s simply call them that. To do anything else will perpetuate gender stereotype­s and the denigratio­n of so-called feminine skills and subjects.

 ?? GETTY/ISTOCK ?? “It’s a short mental leap from calling something ‘soft” to believing it’s weak,” the author writes. “So when we feminize certain skills by calling them ‘soft,’ we devalue them.”
GETTY/ISTOCK “It’s a short mental leap from calling something ‘soft” to believing it’s weak,” the author writes. “So when we feminize certain skills by calling them ‘soft,’ we devalue them.”

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