Herald-Tribune

Sarasota Chamber keeping focus on supporting business leaders in 2024

- Indicators Heather Kasten Guest columnist

“The sign of a good leader is not how many followers you have, but how many leaders you create,” Gandhi is quoted as saying. Leadership is a critically important concept and a constant focus for the Greater Sarasota Chamber of Commerce.

Leadership starts at the top and is usually the difference between a company that excels and one that struggles. The same can be said for leadership at the city, county, state and federal levels of government.

At the Chamber, we are diligently working to build, resource and grow leaders in our businesses, as well as in our community. We understand that supporting and strengthen­ing leaders is the key to unlocking new economic opportunit­ies and is a building block of job growth.

So, when it comes to leadership, here’s what you can expect in 2024 from the Sarasota Chamber:

The Sarasota Chamber of Commerce for over 103 years has served and will continue to serve as a platform for connection, referrals and collaborat­ion for our businesses. Building a network of relationsh­ips with our members is key to having a strong, united business community.

The Chamber will be collaborat­ing with many notable community groups to improve access to affordable housing, smart developmen­t and other programs focused on building Sarasota’s bright future. Affordable housing is a legitimate business issue that affects our economy and the workforce of this community.

A key resource that we provide at the Sarasota Chamber is being a source of reliable, relevant, and impactful informatio­n for the business community. Here at the Chamber, we not only see knowledge as power but also as intel that serves to arm businesses with the informatio­n they need to power their businesses. Our Shumaker Chamber University series features monthly workshops on all aspects of leadership and business acumen.

We need to continue to develop the prosperous business climate in Florida and Sarasota. Not having a state income tax, for instance, attracts businesses from other highly taxed states to Florida. Many times, these calls come to the Chamber from businesses looking to relocate to our area. We work with our partners at the EDC to steer them to the resources they need to make a transition happen. The momentum of growth in Florida is stronger than ever with close to 1,200 people a day moving here and if Florida were a country, it would be the 15th largest economy in the world based on GDP.

We need to prepare our infrastruc­ture for smart growth and developmen­t. Our transporta­tion systems need to be constructe­d to better meet the needs of the working middle class. According to a study from the Tampa Bay Partnershi­p, we have some catching up to do relative to metropolit­an areas of similar sizes and with similar demographi­cs – specifical­ly increasing the availabili­ty of transporta­tion options.

We must continue the full-court press around workforce developmen­t and creating a solid talent pipeline for our employers. Through the Chamber’s CareerEdge programmin­g, we partner with companies to upskill workers and create fast-track programs in the region. Our internship programs are a win-win for companies, as well as the individual­s who participat­e in them – it’s a great “try before you buy” for both parties. Right now, Florida is creating 1 out of every 4 jobs in the country, per the Florida Chamber Foundation.

Our Opportunit­ies for All program will continue to build upon the success of placing minority interns with local companies and supporting small minority-owned companies through our business grant program. Building and supporting a diverse business

ecosystem helps all of our local businesses to thrive. The applicatio­n process for our OFA internship program is now open and available on our website.

The Sarasota Chamber will continue to build and strengthen local leaders (adult and youth) through our Leadership Sarasota programs. This year we had a record number of applicants for this prestigiou­s program, which is an immersive acclimatio­n to the Sarasota 1740 E Venice Ave Ste 4 ViCllahVre­insezCiari­Ptleazsa, 9AA41-M4S1"2-1014 community and its needs. In addition, the Young Profession­als Group is an active group designed to engage profession­als 40 and under with a platform of events geared towards career growth and connection.

We’ll be sharing more insight on all of these topics at our upcoming 2024 Annual Chamber Breakfast on Friday, March 22 at the Hyatt Regency Sarasota. Our featured speaker is Kyle McDowell, the author of “Begin With We.” He is a Wall Street Journal and USA TODAY “Best Seller” and an experience­d speaker with broad national reach. Kyle will be sharing his 10 principles for building 1343 Main St Suite 501 941-955-1419

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9411--992255-0-0117766 and sustaining a culture of excellence. For more informatio­n on this event and all Chamber programs, please visit sarasotach­amber.com.

We have a full docket of opportunit­ies and challenges before us in Sarasota, all of which are things that need our collective attention, engagement, and leadership in order to continue to have a strong and robust economy for us to live and work in. John F. Kennedy was quoted as saying, “Leadership and learning are indispensa­ble to each other.” We’re working hard at the Sarasota Chamber to provide both.

The Greater Sarasota Chamber of

Commerce works to cultivate Sarasota’s prosperity and quality of life through our member businesses. To learn more about the Greater Sarasota Chamber of Commerce please visit our website at sarasotach­amber.com.

Heather Kasten is the President/CEO of the Greater Sarasota Chamber of Commerce and has been with the organizati­on since March 2019. She has a bachelor’s degree from the University of Iowa in business administra­tion and a MBA from Webster University. Contact her at hkasten@sarasotach­amber.com

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