T-shirt store allows customers to design their own apparel

Big Frog Custom Tshirts and More recently opened a new retail store in Bellaire.

The store allows customers to design their own apparel. Big Frog of Bellaire offers a variety of clothing brands such as Bella and Canvas, American Apparel, Next Level, Alternative and Under Armour gear. The store opened Aug. 10 at 5104 Cedar St. The franchise location is owned by Charles Luu. Big Frog utilizes technology that bonds ink to a fabric’s molecules allowing products the be washed in hot and cold water and with color-safe bleaching without risking damage, crack or peel to the garment’s image, according to a company news release.

Customers may experiment with colors, fonts and graphics to get the right look for their clothing. Design professionals assist in creating the right look on the right garment for customers.

The Bellaire location is the second for the company in the Houston market. There are more than 65 sites in the United States. Two additional Houstonarea stores are in development.

Luu is a graduate of the University of Texas at Austin.

Although he has a bachelor’s degree in Political Science, he began a retail career with Neiman Marcus’ Merchandising Development Program.

He eventually moved to New York City where he worked at retailers Saks Fifth Avenue and Macy’s. His last job with Macy’s involved developing localized customer strategies. That job brought him back to Houston where he later was introduced to the Big Frog Custom T-shirts and More retail concept during the Houston Franchise Expo in February.

Luu said the concept is a perfect fit for his focus on the local customer experience. Big Frog of Bellaire is open Monday through Friday from 9 a.m. to 6 p.m. and Saturday from 9 a.m. to 1 p.m. For more information call 713-470-2600 or visit bigfrog.com/bellaire. downtown.