Beer giant pouring $1B into updates
Anheuser-Busch said Wednesday it’s investing $1 billion over the next two years to modernize its U.S. facilities.
Nearly half that amount will go to the company’s 12 major U.S. breweries, including its 169-year-old flagship brewery in St. Louis. Anheuser-Busch said it will spend $100 million for new can lines and $100 million on solar panel installation and other sustainability measures.
Anheuser-Busch, a subsidiary of Belgium-based AB InBev, said the investment will be spread across facilities in 26 states. The company has more than 120 facilities and 19,000 employees in the U.S.
Anheuser-Busch said it also plans to spend $50 million to increase its seltzer brewing capabilities. U.S. sales of hard seltzers have grown rapidly in recent years even as beer sales have declined.
Consumption of ready-todrink beverages — a category that includes canned cocktails and hard seltzers — rose an estimated 43 percent in 2020, according to a study of 19 countries by IWSR Drinks Market Analysis. Beer and wine consumption both fell 9 percent.
Anheuser-Busch’s Super Bowl ads will reflect that trend.