Inc. (USA)

You think your morning routine is crazy? Think again

- AS TOLD TO KEVIN J. RYAN

Wheaties. Coffee. A workout and a shower. Such morning rituals may work for many. Others require something far more specific or idiosyncra­tic— like these five entreprene­urs.

 ??  ?? “I play the keyboard. I studied music compositio­n at Brown, and I still make sure music is a major part of my life. I’m in a Prince cover band, so I play a lot of his stuff.” GABE FLATEMAN Co-founder and CTO of mattress company Casper
“I play the keyboard. I studied music compositio­n at Brown, and I still make sure music is a major part of my life. I’m in a Prince cover band, so I play a lot of his stuff.” GABE FLATEMAN Co-founder and CTO of mattress company Casper
 ??  ?? “I lie down on a bed of nails. Getting physically uncomforta­ble helps me make better decisions when I’m under stress. I’m constantly challengin­g my mind and body to think differentl­y and understand discipline and adaptation.” ERIC CASABURI Founder and...
“I lie down on a bed of nails. Getting physically uncomforta­ble helps me make better decisions when I’m under stress. I’m constantly challengin­g my mind and body to think differentl­y and understand discipline and adaptation.” ERIC CASABURI Founder and...
 ??  ?? “I take a hot bath. With a green tea, if possible. If I have an early call or flight, I have my bath at 4 a.m. If my hotel room doesn’t have a bathtub, I negotiate an upgrade by being really, really nice.” KAROLI HINDRIKS Founder and CEO of tech-gig...
“I take a hot bath. With a green tea, if possible. If I have an early call or flight, I have my bath at 4 a.m. If my hotel room doesn’t have a bathtub, I negotiate an upgrade by being really, really nice.” KAROLI HINDRIKS Founder and CEO of tech-gig...
 ??  ?? “I spend an hour and a half reading essays and plays. I just finished Hamlet, Samuel Kirkham’s English Grammar, and Churchill’s Painting as a Pastime. TRISTAN WALKER Founder and CEO of Walker & Company
“I spend an hour and a half reading essays and plays. I just finished Hamlet, Samuel Kirkham’s English Grammar, and Churchill’s Painting as a Pastime. TRISTAN WALKER Founder and CEO of Walker & Company
 ??  ?? “I start cooking dinner. We’re a big Crock-Pot family.” ANGIE HICKS Co-founder of Angie’s List
“I start cooking dinner. We’re a big Crock-Pot family.” ANGIE HICKS Co-founder of Angie’s List

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